RankyPanky SERP Checker

RankyPanky.rb

require 'sinatra'
require 'nokogiri'
require 'open-uri'

get '/serp_checker' do
  "<form action='/ranked' method='post'>
<label for='keyword'>Keyword</label>
<textarea name='keyword' id='keyword' type='text' /></textarea>
<label for='url'>URL</label>
<input name='url' id='url' type='text' />
<input type='submit' value='Go!' />
</form>"
end

def clean_up_keywords(str)
  str.gsub("\n", ",").delete("\r").split(',')
end

def clean_up_list(arr)
  arr.reject(&:empty?).each(&:lstrip!)
end

def make_strings_url_friendly(arr)
  arr.each do |e|
    e.gsub!(" ", "+")
  end
end

def clean_url(url)
  url.gsub!("www.", "")
  url.gsub!("http://","")
  if url.end_with?("/") == true
    url.chop
  end
end

def make_urls(arr)
  arr.map {|e| "http://www.google.com/search?num=10&q=" + e}
end

def assoc_results_keywords(keywords, url)
  association = {}

  keywords.each_with_index do |keyword, index|
    results = []

    page = open(url[index],
      "User-Agent" => "Mozilla/5.0 (X11; Linux x86_64; rv:2.2a1pre) " +
      "Gecko/20110324 Firefox/4.2a1pre")

    Nokogiri::HTML(page).search("cite").each do |e|
      puts e.inner_text
      results << e.inner_text
    end

    association[keyword] = results
  end
  
  association
end

post '/ranked' do
  site_url = clean_url(params[:url])
  dirty_list = clean_up_keywords(params[:keyword])
  clean_list = clean_up_list(dirty_list)
  url_ready_list = make_strings_url_friendly(clean_list)
  url_list = make_urls(url_ready_list)
  assoc_results_keywords(clean_list, url_list).to_s
end