Commandline works fine:
# doas -u apps sh -c 'cd /home/apps/coolest_app_ever ; /home/apps/.gem/bin/bundle exec
/home/apps/.gem/bin/pumactl --config-file /home/apps/coolest_app_ever/config/puma.rb start'
Puma starting in single mode...
* Version 4.3.3 (ruby 2.6.6-p146), codename: Mysterious Traveller
* Min threads: 0, max threads: 16
* Environment: production