Some interesting concepts from psychology, which I've found useful
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Cognitive Biases - If there is one concept that someone should know about psychology then it would be cognitive biases. These are systemic mistakes/heuristics that the brain is susceptible to which leads us to make irrational decisions. This website has some really good explanations
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BF Skinner's behavior design techniques used in designing addictive apps/games - B.F Skinner was a major proponent of the behavioral school of psychologists. He is famous for his theory of operant conditioning - Check out this famous Skinner pigeon experiment. His theories are now being used to make apps more addictive , more info can be found here and [here](https://www.