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You can add any attribute you like to the HEAD tag. As you can see, I added a joke one here under the real one. :)
add_filter( 'genesis_attr_head', 'dc_modify_head_attr' );
function dc_modify_head_attr( $attributes ) {
$attributes['itemtype'] = 'http://schema.org/Article';
$attributes['bogusnewthing'] = 'brandnewwhatever';
return $attributes;
}
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