RegEx for matching short code emoji names (probably anything within colons). http://stackoverflow.com/questions/28077049/regex-matching-emoticons
Using a Node .js file as a shell executable: http://www.bennadel.com/blog/2329-building-executable-scripts-for-the-mac-osx-command-line-with-node-js.htm
RegEx 101: https://regex101.com/r/hI5qF5/1