johnwcowan

Goals:
  Easy to learn and use by beginning programmers
  Easy to relearn and use by "perpetual intermediate" programmers
  Suitable for use as a front-end language (not in a browser)
  Not infuriating to advanced programmers modulo syntax
    Support a "professional" syntax
  Case insensitive (except strings)
  Everything should be as simple as possible but no simpler
  
High-level design choices: