if value.swatch.image
  assign image_url = value.swatch.image | image_url: width: 50
  assign swatch_value = 'url(' | append: image_url | append: ')'
elsif value.swatch.color
  assign swatch_value = 'rgb(' | append: value.swatch.color.rgb | append: ')'
else
  assign swatch_value = nil
endif