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Messages to the staff of the New York World sent in 1897 by the newspaper's publisher, Joseph Pulitzer. Drawn from page 219 of W.A. Swanberg's biography, "Pulitzer."
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"News head-line type should never be used in advertisements, | |
and advertising type should never be used for head-lines." | |
"Tammany advertisement on fourth page very bad I forbid any | |
political advertisement ... unless marked by the word advertisement | |
fully spelled out." |
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