In the beginning, there was text… and it was good.
We didn’t have need for high falutin rich text hypermedia science fiction mumbo jumbo. At its core, org-mode is just exactly this: text. Org-mode may be daunting, but when you feel overwhelmed, breathe and know that org-mode’s lowest common denominator is just plain text.
Sometimes, however, text alone doesn’t adequately convey intent. Occasionally we need to be bold or otherwise add emphasis