DoronShapiro

(function($) {
    $.fn.textfill = function(percentMax, direction) {    
        percentMax = parseFloat(percentMax);
        return this.each(function(){
            var ourText = $("span", this),
                parent = ourText.parent(),
                maxHeight = parent.height(),
                maxWidth = parent.width(),
                fontSize = parseInt(ourText.css("fontSize"), 10),
                multiplier = (direction == "width") ?