Notes from http://pea.to/showntell

infoproduct-show-tell.md

Infoproducts show and tell

• sell cheatsheets
• 37s sold a $400 ecommerce store design booklet
• software that aids learning - big for software developers
• specific and niche content is really good b/c publishers aren't interested in publishing them
• Sean d'souze
  • http://www.psychotactics.com/home-study/how-to-write-article-strategies-to-write-powerful-articles-for-sales-pages-and-newsletters
  • http://www.psychotactics.com/home-study/website-strategy-how-to-convert-customers-into-client
  • http://www.psychotactics.com/home-study/how-to-create-knockout-information-products
• broad topics are hard, niche topics are easier
• http://www.copylicious.com/twister/ - blog post ideas
• Havi's Monster Manual http://www.fluentself.com/monsters/ http://www.fluentself.com/
• "27 copywriting recipes" - built from her own process
• Amy's list of things she bought
  • "Designers guide to Web Applications - Part 1" - IA design
  • "Making better presentation slides" - with upsell package http://iamshane.com/products/making-better-slides
  • Article writing course - 450pages + 8 DVDs
  • PhilosophersNotes
  • rouxbe - online cooking school
  • http://www.summaries.com/
  • Human Centered Design Field Guide - free (IDO designing for change toolkit) - IDEO HCD - http://www.ideo.com/work/human-centered-design-toolkit
• Kelly's
  • Get Clients Now
• Facebook ads might be better than adwords
• Printed ebook option
  • http://www.mimeo.com - print on demand
• Landing page handbook
• http://timebemoney.com/ - email tool that promotes freckle
• product launch formula - Amy bought
• http://unicornfree.com/lists