Packer is a tool from Hashicorp that allows you to create machine images in a variety of formats from a single spec file. This can be a very powerful thing when you want to automate the deployment of applications to a variety (or even just more than one, really) platforms.
In our case, we want to deploy an application to VMware and AWS, and soon to Docker. Doing that with a single spec file gives us
- platforms that are consistent, even if they're different