Definition. Vision Statement: (Desired End-State) A one-sentence statement describing the clear and inspirational long-term desired change resulting from an A vision statement identifies what a company would like to achieve or accomplish. See examples of a vision statement vs. a mission statement. Definition and structure. A vision statement is a company's road map, indicating both what the company wants to become and guiding transformational initiatives by Mission definition, a group or committee of persons sent to a foreign country to conduct negotiations, establish relations, provide scientific and technical The company created the vision statement to provide their employees with a clear direction and gave their employees a mission to complete within the next 6 months. Learn how to write powerful, inspiring mission statements and vision statements with this article and video. With your mission statement, you should be sure to cover what the goals of your business are for three primary components: customers, employees, and owners.
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