pwenzel

# Example Makefile for compiling CSS and Javascript in watched folder

PHONY: optimize

css:
	@cat assets/css/normalize.css assets/css/app.css > public/assets/all.css
	@echo Built all.css

js:
	@cat assets/js/jquery.js assets/js/jquery.cookie.js assets/js/app.js > public/assets/all.js

pwenzel

Zeitgeist

Twin Cities Transit

Prepared by Paul Wenzel with data from Google Analytics and the Google API console

2014

Complete site overhaul launched in Spring 2014.

Traffic increased and bounce rate decreased.

pwenzel

time curl http://www.wikipedia.org  > /dev/null

pwenzel

.PHONY:  install

install: clean wordpress phpunit wp-cli
	git submodule init;
	@echo "\n\nNOTICE: You may need to configure a MySQL database for your Wordpress installation. Just run:"
	@echo " mysql -u root -p;"
	@echo " CREATE DATABASE example_site; \n"

wordpress: latest.tar.gz	
	tar -zxvf latest.tar.gz;

pwenzel

# Global composer install for MAMP Users on OSX
# http://getcomposer.org/doc/00-intro.md#globally
# For PHP 5.4 Use:
# alias php=/Applications/MAMP/bin/php/php5.4.4/bin/php; 

alias php=/Applications/MAMP/bin/php/php5.3.6/bin/php; 
curl -sS https://getcomposer.org/installer | php;
mv composer.phar /usr/local/bin/composer;
composer help;

pwenzel

/* Initialize Google Publisher Tags API - Docs: http://goo.gl/ZqOiy */
var gptadslots=[];
var googletag = googletag || {};
googletag.cmd = googletag.cmd || [];
(function(){ var gads = document.createElement('script');
    gads.async = true; gads.type = 'text/javascript';
    var useSSL = 'https:' == document.location.protocol;
    gads.src = (useSSL ? 'https:' : 'http:') + '//www.googletagservices.com/tag/js/gpt.js';
    var node = document.getElementsByTagName('script')[0];
    node.parentNode.insertBefore(gads, node);

pwenzel

<meta name="mpr-site" content="news" />
<meta name="mpr-program" content="The Daily Circuit" />
<meta name="mpr-content-topic" content="issues" />

pwenzel

<script>
 dataLayer = [{
 'Error': '404'
 }];
</script>
<!-- Google Tag Manager -->
<noscript><iframe src="//www.googletagmanager.com/ns.html?id=GTM-XXXX..."></iframe></noscript>
<script>...</script>
<!-- End Google Tag Manager -->

pwenzel

<!-- OAS SETUP begin -->
<script language="javascript" type="text/javascript">
<!--//configuration
OAS_url = 'http://oascentral.publicradio.org/RealMedia/ads/';
OAS_sitepage = window.location.hostname + window.location.pathname;
OAS_listpos = 'TopRight,BottomRight,Right3';

OAS_query = '';
OAS_target = '_top';
//end of configuration

pwenzel

<?php
if (class_exists('WpeCommon')){
  $wpe_common = new WpeCommon();
  $cdn_url = $wpe_common->get_cdn_domain($wpe_netdna_domains,get_bloginfo( 'url' ) );
}