Creating a culture a performance -- @iancarrico @rupl
For a small site, some slightly larger sites, none of this is mind-blowingly difficult it's just a matter of setting it up and commiting to it. @tsmith512
Getting everyone on board w/ performant on board w/ peformance.
Buy in at all levels
- CXO - How will this effect our bottom line? People will stay around longer if website is quicker, more responsive. Loads ads more quickly. More pages, more ads
- Product Owner - "We don't have time to work on performance" - Document in backlog to defer work to later. "Responsive cannot be performant" - Study "responsive" adds ~10% more code, and good techniques (lazy load images) take care of perf better.