AndroidManifest.xml

                <data
                    android:host="example.com"
                    android:pathPrefix="/app/"
                    android:scheme="https" />
                <data
                    android:host="example.com"
                    android:pathPrefix="/app/"
                    android:scheme="http" />

MainActivity.java

    private void handleUrlAction(final URLAction urlAction){
        Connect.getInstance().getProductManager().getProductsWithQuery(urlAction.productQuery(), new ConnectCallback() {
            @Override
            public void onSuccess(Object object) {
                final ProductResponse productResponse = (ProductResponse) object;
                if (productResponse.isSuccessful())
                    mainActivityNavigationManager.navigateDownToProductList(urlAction.productQuery());
                else browseURLActionWithoutApp(urlAction);
            }

            @Override
            public void onFailure(Throwable throwable, String errorMessage) {
                browseURLActionWithoutApp(urlAction);
            }

            @Override
            public boolean isCallbackStillVisible() {
                return !isDestroyed;
            }
        });
    }
    
    private void browseURLActionWithoutApp(URLAction urlAction){
        final PackageManager packageManager = getPackageManager();
        final List<ResolveInfo> list = packageManager.queryIntentActivities(new Intent(Intent.ACTION_VIEW, urlAction.originUri), PackageManager.MATCH_DEFAULT_ONLY);
        final List<Intent> urlViewIntents = new ArrayList<>();

        if (list.size()==1 && list.get(0).activityInfo.packageName.equals(getPackageName())) {
            showDialogForSettings(); // here we ask user to go to settings and clear defaults - terrible UX!
            return;
        }

        for (ResolveInfo resolveInfo : list) {
            final String p = resolveInfo.activityInfo.packageName;
            if (!p.equals(getPackageName())){
                final Intent intent = new Intent(Intent.ACTION_VIEW, urlAction.originUri);
                intent.setPackage(p);
                urlViewIntents.add(intent);
            }
        }
        if (urlViewIntents.size() != 0){
            Intent chooserIntent = Intent.createChooser(urlViewIntents.remove(0), getString(R.string.choose_browser));
            chooserIntent.putExtra(Intent.EXTRA_INITIAL_INTENTS, urlViewIntents.toArray(new Parcelable[urlViewIntents.size()]));
            startActivity(chooserIntent);
        }else {
            showAlert(getString(R.string.error), getString(R.string.could_not_open_link), getString(R.string.dismiss)); // here we show user alert that they don't have app installed to open ilnk
        }
    }