Profile2 "profile page" title set using entity_metadata_wrapper in hook_entity_view

gistfile1.txt

/*
 * Implementation of hook_entity_view
 */
function helpermodule_entity_view($entity, $type, $view_mode, $langcode) {
  // we're viewing an entity
  // check if it's a profile2 type
  // - if there's more than one profile2, check for that too!
  // - and the view mode is 'page' (not 'full', for profile2 it seems)
  if ($type == 'profile2' && $entity->type == 'member' && $view_mode == 'page') {

    // get an entity metadata wrapper for easy access to data
    // pass in the profile2 type and the profile id
    $wrapper = entity_metadata_wrapper('profile2', $entity->pid);

    // set the page title to the member name field value
    // also changes the breadcrumb automatically
    // (in easy_breadcrumbs, at least) but not page title
    drupal_set_title($wrapper->field_member_name->value());
  }
}