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@Poetro
Created February 15, 2011 22:58
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Potential problems with Google Website Optimizer
  • Adds at least 4 new JavaScript scripts to the site.
    • Makes the site load slower.
    • Makes the site be larger, that may be an issue for mobile devices.
  • Has some past with Cross-Site Scripting (XSS) attacks
  • Doesn't do too good job with dynamically generated data.
    • Needs more setup
    • Needs more custom JavaScript for every case
  • A/B testing needs manually create each version of the page, and requires redirect
  • For MVT the markup of the section needs to be changed to add the script tags for each and every item that is to be tested.
    • Adds development work
    • Makes it harder to roll out, and to roll back MVT tests.
  • GWO affects every user to the site, as the script tags are there for every user.
  • Not convinced that it is ready for Enterprise usage.
    • A/B testing is recommended for '''fewer''' then 1000 views a week
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