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Start Ups/Business:
Thinking, Fast and Slow by Daniel Kahneman
The Four Steps to the Epiphany by Steve Blank
The Art of the Start: The Time-Tested, Battle-Hardened Guide for Anyone Starting Anything by Guy Kawasaki
Founders at Work: Stories of Startups' Early Days by Jessica Livingston
The Lean Startup: How Today's Entrepreneurs Use Continuous Innovation to Create Radically Successful Businesses by Eric Ries
Rework by 37signals
The E-Myth Revisited: Why Most Small Businesses Don't Work and What to Do About It by Michael Gerber
The Black Swan: Second Edition: The Impact of the Highly Improbable: With a new section: "On Robustness and Fragility" (Incerto) by Nassim Nicholas Taleb
Delivering Happiness: A Path to Profits, Passion, and Purpose by Tony Hsieh