Associations custom field with images and links

associations.php

<?php

// replace 'associations' with your html var
add_filter('geodir_custom_field_output_multiselect_var_geodir_associations','_my_association_outputs',10,3);
function _my_association_outputs($html,$location,$cf){

	// check we have the post value
	global $post;

	if (!empty($post->{$cf['htmlvar_name']})):

		if (is_array($post->{$cf['htmlvar_name']})) {
			$post->{$cf['htmlvar_name']} = implode(', ', $post->{$cf['htmlvar_name']});
		}

		$field_icon = geodir_field_icon_proccess($cf);
		if (strpos($field_icon, 'http') !== false) {
			$field_icon_af = '';
		} elseif ($field_icon == '') {
			$field_icon_af = '';
		} else {
			$field_icon_af = $field_icon;
			$field_icon = '';
		}

		$field_values = explode(',', trim($post->{$cf['htmlvar_name']}, ","));

		if(is_array($field_values)){
			$field_values = array_map('trim', $field_values);
		}

		$option_values = array();
		if (!empty($cf['option_values'])) {
			$cf_option_values = geodir_string_values_to_options(stripslashes_deep($cf['option_values']), true);

			if (!empty($cf_option_values)) {
				foreach ($cf_option_values as $cf_option_value) {
					if (isset($cf_option_value['value']) && in_array($cf_option_value['value'], $field_values)) {
						$option_values[] = $cf_option_value['label'];
					}
				}
			}
		}


		$html = '<div class="geodir_more_info ' . $cf['css_class'] . ' ' . $cf['htmlvar_name'] . '" style="clear:both;"><span class="geodir-i-select" style="' . $field_icon . '">' . $field_icon_af;
		$html .= (trim($cf['site_title'])) ? __($cf['site_title'], 'geodirectory') . ': ' : '';
		$html .= '</span>';

		if (count($option_values) > 1) {
			$html .= '<ul>';

			foreach ($option_values as $val) {

				if($val=="BBB"){
					$html .= '<li><a href="https://wp.org" target="_blank"><img src="http://some-site.con/some-imgae.jpg" /></a></li>';
				}elseif($val=="CCC"){
					$html .= '<li><a href="https://google.com" target="_blank"><img src="http://some-site.con/some-other-imgae.jpg" /></a></li>';
				}else{
					$html .= '<li>' . $val . '</li>';
				}

			}

			$html .= '</ul>';
		} else {
			$html .= __($post->{$cf['htmlvar_name']}, 'geodirectory');
		}

		$html .= '</div>';
	endif;

	return $html;
}