SAPEN Association faced major inefficiencies managing members across 7 countries. Manual registration caused data gaps and bottlenecks, while renewals and payments were delayed due to manual processing. Records were scattered without centralized access, making management difficult. Limited digital communication led to poor engagement, and no online presence restricted growth, visibility, and member acquisition.
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September 24, 2025 11:24
Susara CRM - Story
Susara Publication faced significant challenges in managing customer orders across multiple platforms. Orders poured in through WhatsApp, Facebook, phone calls, and the website, creating a fragmented and overwhelming process. Without a unified system, duplicate orders frequently slipped through, while agents spent hours manually tracking and cross-checking information. The lack of proper management tools not only led to lost and mismatched orders but also made it nearly impossible to efficiently fulfill customer requests. This resulted in delayed responses, frustrated customers, and a growing strain on the team’s daily operations.