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Android Market Developer Program Policies before 7/31/12
Android Market Developer Program Policies
The policies listed below play an important role in maintaining a positive experience for everyone using Android Market. Defined terms used here have the same meaning as in the Android Market Developer Distribution Agreement. Be sure to check back from time to time, as these policies may change.
Content Policies
Our content policies apply to any content your application displays or links to, including any ads it shows to users and any user-generated content it hosts or links to. In addition to complying with these policies, the content of your app must be rated in accordance with our Content Rating Guidelines.
Sexually Explicit Material: We don't allow content that contains nudity, graphic sex acts, or sexually explicit material. Google has a zero-tolerance policy against child pornography. If we become aware of content with child pornography, we will report it to the appropriate authorities and delete the Google Accounts of those involved with the distribution.
Violence and Bullying: Depictions of gratuitous violence are not allowed. Applications should not contain materials that threaten, harass or bully other users.
Hate Speech: We don't allow the promotion of hatred toward groups of people based on their race or ethnic origin, religion, disability, gender, age, veteran status, or sexual orientation/gender identity.
Impersonation or Deceptive Behavior: Don't pretend to be someone else, and don't represent that your app is authorized by or produced by another company or organization if that is not the case. Products or the ads they contain also must not mimic functionality or warnings from a user’s operating system or other applications. Developers should not divert users or provide links to any other site that mimics Android Market or passes itself off as Android Market.
Personal and Confidential Information: We don't allow unauthorized publishing of people's private and confidential information, such as credit card numbers, Social Security numbers, driver's and other license numbers, or any other information that is not publicly accessible.
Intellectual Property: Don’t infringe on the intellectual property rights of others, including patent, trademark, trade secret, copyright, and other proprietary rights. We will respond to clear notices of alleged copyright infringement. For more information or to file a DMCA request, please visit our copyright procedures.
Illegal Activities: Keep it legal. Don't engage in unlawful activities on this product.
Gambling: We don’t allow content or services that facilitate online gambling, including but not limited to, online casinos, sports betting and lotteries.
Malicious Products: Don't transmit viruses, worms, defects, Trojan horses, malware, or any other items of that may harm user devices or personal data. We don't allow content that harms or interferes with the operation of the networks, servers, or other infrastructure of Google or any third-parties. Spyware, malicious scripts and password phishing scams are also prohibited on Android Market.
Network Usage and Terms
Applications must not create unpredictable network usage that has an adverse impact on a user's service charges or an Authorized Carrier's network. Applications also may not knowingly violate an Authorized Carrier's terms of service for allowed usage or any Google terms of service.
Spam and Placement in the Store
Developers are important partners in maintaining a great user experience in Android Market.
Do not post repetitive content.
Product descriptions should not be misleading or loaded with keywords in an attempt to manipulate ranking or relevancy in the store’s search results.
Developers also should not attempt to change the placement of any Product in the Store by rating an application multiple times, or by offering incentives to users to rate an application with higher or lower ratings.
Do not post an app where the primary functionality is to link to the website or the webview of a website not owned by you (unless you have permission from the website owner to do so).
Paid and Free Applications
Developers charging for applications and downloads from Android Market must do so by using an authorized Payment Processor. Developers offering additional content, goods, or services for an application downloaded from Android Market must offer an authorized Payment Processor as the payment option.
The following are exceptions for the two requirements above:
Where payment is primarily for a physical good or service (e.g. buying movie tickets; e.g. buying a newspaper app where the price also includes a hard copy subscription)
Where payment is for digital content or goods that may be consumed outside of the application itself (e.g. buying songs that can be played on other music players)
Developers should not use the exceptions above as an alternative means to an authorized Payment Processor to collect payment for usage of applications.
Developers must not mislead users about the applications they are selling nor about any in-app services, goods, content or functionality they are selling.
Policy Enforcement
In the event that your application is removed from Android Market, you will receive an email notification to that effect. If you have any questions or concerns regarding a removal or a rating/comment from a user, you may contact us at Serious or repeated violations of the Developer Distribution Agreement or this Content Policy will result in account termination. Repeated infringement of intellectual property rights, including copyright, will also result in account termination. For more information on Google's copyright policies, please see here.
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