gistfile1.coffee

  identify: (options = {}) =>

    callback = options.callback
    delete options.callback

    attrs = _.extend options, "Account": App.name

    if App.params.utm_campaign
      attrs["Campaign Type"] = App.params.utm_medium
      attrs["Campaign"]      = App.params.utm_campaign

    if App.user
      attrs = _.extend attrs,
        email          : App.user.get("email")
        name           : App.user.get("name") || App.user.licensingContact?.get("name")
        created        : App.user.get("created")
        "Demographics" : (App.user.get("demographics") || []).join(", ")
        "Tags"         : App.user.tags.join(", ")

      analytics.identify App.user.get("id"), attrs, callback
    else
      analytics.identify attrs, callback