What I'm using to spin up the EC2 instance for book generation

setup_app.sh

#rvm
curl -L https://get.rvm.io | bash -s stable --autolibs=enabled
source /home/ubuntu/.rvm/scripts/rvm
rvm install 1.9.3-p194

#app
cd ~/
git clone https://github.com/distributedlife/makebook.git
cd makebook
bundle install

#s3cmd
sudo apt-get install s3cmd -y

setup_tex.sh

#wget http://mirror.ctan.org/systems/texlive/tlnet/install-tl-unx.tar.gz
#gunzip install-tl-unx.tar.gz
#tar xf install-tl-unx.tar
#cd install-tl-*
#sudo ./install-tl
sudo add-apt-repository ppa:texlive-backports/ppa
sudo apt-get update
sudo apt-get install texlive
sudo apt-get upgrade

echo "export PATH=/usr/local/texlive/2012/bin/x86_64-linux/:$PATH;" >> ~/.bash_profile

start.sh

sudo apt-get update
sudo apt-get upgrade
sudo apt-get install git -y
git clone https://gist.github.com/5424841.git
cd 5424841/
bash -e setup_tex.sh
bash -e setup_app.sh