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Plain and ordinary### Advertising and marketing

advert ad

advert -> refer to in speaking and writing

advertorial -> blends of advertisement and editorial

astroturfing -> astroturfing is the practice of masking the sponsors of a message or organization to make it appear as though it originates from and is supported by grassroots participants.

bells and whistles

blurb -> The blurb on the back of the book says that it "will touch your heart".

BOGOF -> buy one get one free

branded

cross-promote

cross-selling

endorse endorsable endorser

flyer

geo-targeted

hoarding

huckster

infomercial -> blends of information and commercial

inertia selling

livery -> The colors or deesign which are put on a company's vehicles and other things that it owns or sells.

mailshot

overexposure

merchandising -> In the broadest sense, merchandising is any practice which contributes to the sale of products to a retail consumer.

pilot -> a pilot product, programme, project, etc. is something that is tested first over a short period to see whether it is worth developing and investing in

PR -> public relation

publicize publicization

hang up a shingle -> to advertise your services or to start a business as a professional

signage -> Signage is the design or use of signs and symbols to communicate a message to communicate to a specific group, usually for the purpose of marketing or a kind of advocacy.

sloganeering(noun) sloganeer(verb)

subliminal subliminally

the grey market

tout

tout for business

viral loop

unbranded

USP -> unique selling point / unique selling proposition

Outcomes and consequences

aftereffect

aftermath

backwash

be a monument of something

by-product

come of something

consequence

of little consequence / of no consequence / not of any consequence/ not of much consequence -> not important

in consequence

take the consequence / bear the consequence

fallout

first fruit

implication implicational

by implication -> he criticized her and, by implication, her country.

ironic ironical ironically

irony

knock-on effect

more bang for your bucks

offshoot

ramification

repercussion

resultant

reverberations

ripple effect

sequel

stench -> stink

spillover

the upshot

trickle-down

you've made your bed, now lie in it

eclet -> stylish (french)

Figurative use of language

allegory allegorical allegorically

allusion

anthropomorphism anthropomorphize

NOTE anthropomorphism personification

Anthropomorphism is the attribution of human traits, emotions, or intentions to non-human entities. It is considered to be an innate tendency of human psychology.

Personification is the related attribution of human form and characteristics to abstract concepts such as nations, emotions, and natural forces, such as seasons and weather.

as it were

figurative figurativeness figuratively

figuratively ANTONYM literally

USAGE literally

In its standard use, literally means ‘in a literal sense, as opposed to a nonliteral or exaggerated sense’: I told him I never wanted to see him again, but I didn't expect him to take it literally. In recent years, an extended use of literally (and also literal) has become very common, where literally (or literal) is used deliberately in nonliteral contexts, for added effect: they bought the car and literally ran it into the ground. This use can lead to unintentional humorous effects ( we were literally killing ourselves laughing) and is not acceptable in formal English.

imagery

metaphor metaphoric metaphorical metaphorically

metonym -> Washington is a metonym for the federal government of the US.

metonymy metonymic metonymical metonymically

mixed metaphor

pathetic fallacy -> the use by a writer or poet of words that give human feelings or qualities to objects, nature, or animals, for example by referring to the "cruel sea", "clouds seem sullen"

so to speak

Linguistics Reflexive forms (GRAMMAR)

per se -> by itself / of itself Research shows that it is not divorce per se that harms children, but the continuing conflicting between parents.

all by myself

all to myself

not to be myself/not seem myself/not feel myself

Exciting and interesting

absorbing absorbingly

action-packed

adventurous adventurously adventurousness

arresting arrestingly

barnstorming -> [Oxford and Cambridge shows different meaning]

be up your street

better(adjective) Nayeem sat near the front to get a better view.

better(adverb) The next time he took the test, he was better prepared.

better(verb) The organization was established to better conditions for the disabled.

better(noun) The cleaner the grass is, the better you can see.

blow your socks off / knock your socks off

breathtaking breathtakingly

captivate -> Her mellifluous voice captivated audiences everywhere. captivation

climactic climactically

colorful colorfully colorfulness

compelling -> not able to be refuted; inspiring conviction [compelling argument, compelling evidence]

compelling -> not able to be resisted; overwhelming [compelling story, compelling Game Of Thrones]

compulsive compulsiveness

coruscating coruscation

dazzle dazzling dazzlingly dazzlement

in a daze -> unable to think properly

dramatic dramatically

electrifying

engrossing

enthralling enthusiasm

eventful

exciting

exhilarating exhilaratingly

exhilarate exhilaration

fanciful fancifully fancifulness

glittering -> A glittering engineering career!!

gripping

interesting interestingly interestingness(The state of being interesting)

interest(noun)

interest(verb)

mesmeric -> (making you give your attention completely so that you cannot think of anything else)

music with a repetitive, slightly mesmeric quality

mesmerizing mesmerize mesmerizingly mesmerizer mesmerization

piquant piquantly (Both exciting and flavour context)

provocative provocativeness provocatively

The programme will take a detailed and provocative look at the problem of homelessness.(CAUSING THOUGHT) a provocative remark/question(MAKE ANGRY) Tamara slowly leaned forward in a provocative way.(SEXUAL)

spellbinding

swinging

thought-provoking

titillating -> sexually exciting

unputdownable (BOOK CONTEXT)

watchable watchability

The Netflix TV series "SEX EDUCATION" is watchable.

whirlwind(happening quickly)

a whirlwind tour

zingy(informal)

zhoosh zhush zhuzh(informal) [verb] -> make something interesting, lively and attractive

Cool (weather context)

The climate here is pretty temperate.

astir

be as fresh as a daisy

be at it hammer and tongs/go at it hammer and tongs

boisterous

coltish

ebullient ebulliently

effervesce(verb) ->

effervescent

extraversion

extroversion

exuberant exuberantly exuberance

frisky

frolic

frolicsome frolicsomely frolicsomeness (literay) -> lively and playful

high-spirited

indefatigable indefatigably indefatigability

irrepressible

like a maniac

like fury

maniac

-maniac (suffix)

perky perkily perkiness

rambunctious (informal) rambunctiously rambunctiousness

sprightly

spritely

spry

unsinkable unsinkability

vibrant vibrantly

vigor vigorous vigorousness -> vigorous aerobic exercise

virile

vivacity -> I was struck by her vivacity, humor and charm!!

vivacious -> vavacious dance of that girl

zest zesty zestful zestfully zestfulness

zip (informal)

Friendly

affable

amiable amiably amiability amiableness

amicable

be all sweetness and light -> They'd had a big argument yesterday, but by this morning it was all sweetness and light again.

be as thick as thieves (informal) -> I'm sure she tells Nayeem everything we say - they're as thick as thieves, those two.

be on familiar terms -> We had met before, but we were hardly (=not) on familiar terms.

be on good, friendly, etc. terms with somebody -> My ex and I are still on friendly terms. -> Are you on good terms with your boss?

bonhomie (noun)

comradeship camaraderie -> Nayeem is a genuine camaraderie in "Let Zen" group.

chummy chummily chumminess (informal)

closeness

collegial(US) collegiate(UK) collegiality

bask in glory

bask/bathe in reflected glory

be a great one for something

be meat and drink to somebody

go into ecstasies over/about something

delight in something

drink something in

drool over somebody/something

ecstasy

exult

feast your eyes on something/somebody

flatter

fun-loving

gad around somewhere

gallivant (INFORMAL)

get off something

get over something/somebody

glutton

have a ball(INFORMAL)

have a field day

hedonism

get your jollies

kick up your hills(INFORMAL)

let yourself go(informal)

life in the first lane -> Parties, girls, juul - Nibir is living life in the first lane!!

live it up

luxuriate it up

masochism

perk somebody up(informal)

relish

revel it something

savour (especially in FOOD context)

self-indulgent

sportive

sun-worshipper

sybaritic

wallow in something

whoop it up

Reality and truth

A slice of life -> A realistic representation of everyday experience in a movie, play, or literature!!

slice and dice -> Dynamic Programming approach in real life context

actuality

actualities -> The actualities of Bangladeshi Education System is grim.

in actuality -> In actuality, there are few grandiose software industries in Bangladesh.

apothegm

apothegmatic -> "Nirvana is only an experienceable and ineffable idea" - It is an apothegmatic statement !!

authenticity

a fact of life

facts and figures

the facts of life -> details about sexual activity and the way that babies are born

genuineness

God's truth (exclamation)

gospel

home truth

immediacy

imposter syndrome -> The feeling that your achievements are not real / The feeling that you do not deserve praise or success

mimesis -> The act of representing or imitating reality in art, especially literature !!

post-truth -> His lecture was entitled "Fake News in a Post-truth World".

realia

the genuine article (Informal)

truism

truth is stranger than fiction(SAYING)

truth will out

veracious veraciously veraciousness veracity

verisimilitude (noun) verisimilar (adjective)

verity -> Ashfaq is spending his life in a search for eternal/scientific/universal verities with dilettantism.

Quality and standard

benchmark (noun)

benchmark (verb)

cachet

calibre caliber(US)

conform

conform to something/conform with something

conformance or conformity

criterion (singular) / criteria (plural)

DISTINCTION

distinction (difference)

The comment drew/made a false distinction between domestic and foreign affairs, which are really closely related.

distinction (quality)

Newton was a scientist of great distinction.

distinction (honor)

Hafezul got distinction in his school.

gilt-edged

qualitative

starred

upscale

Exceptional qualities, things and people

distinctive distinctively distinctiveness

exoticism

enfant terrible (french term for child)

nonpareil (adjective)

nonpareil (noun)

rare bird (idiom)

the chosen few

the exception that proves the rule -> Most company directors are middle-aged men, but this 28-year-old woman is an exception that proves the rule.

uniqueness

PHRASAL VERBS

make an exception -> We don't usually accept late applications, but in this case we will make an exception.

take exception to something / take exception to somebody -> Why did you take exception to what he said? He was only kidding..

I don't need to take exception to that !!

catch the breath -> I had to stop running to catch my breath.

hold the breath -> Fans held their breath waiting for final whistle.

New

a breath of fresh air

afresh

break the mould -> to be new and different

emerging -> emergent

groundbreaking groundbreaker

imaginative imaginativeness imaginatively -> imaginatively designed apartment

infancy -> babyhood

be in its infancy (to be very new and still developing) -> The research in neural network is still in its infancy.

injection (the introduction of something new that is necessary or helpful to a situation or process) -> A cash injection of $200 million will be used to improve the health service.

-> Her injection of humor into the discussion was a godsend.

innovate innovatory

innovation innovational

innovative innovativeness innovatively

latter-day

newfangled

newfound

newish

originality -> As a company Apple's originality......

pristine pristinely -> Washing machine for sale - only two months old and in pristine condition.

reformulate reformulating

revolutionary

the avant-garde or avant-garde

the ink is not dry / the ink is still wet

the new kid on the block (informal)

unheard of (not previously known of or done)

unprecedented unprecedentedly (never having happened or existed in the past)

This century has witnessed environmental destruction on an unprecedented scale.

Crime has risen on an unprecedented scale.

up-to-the-minute

up-to-the-minute fashion

Tender & gentle

meek meekly meekness

gentle gently

mild mildish mildly

Lohoree can't accept even mild criticism of her work.

Rafat's dad has suffered a mild heart attack - nothing too serious.

tender tender-hearted tenderly

TLC -> Tender Loving Care

wouldn't hurt a fly (informal)

Unkind, cruel & unfeeling

A cheap shot

acerbic acerbity acerbically

his acerbic wit

acidly

backbite backbiting backbiter

Don't bicker and backbite in a team

backhanded -> A backhanded remark seems pleasant but may really be a criticism or mean something unkind.

a backhand compliment

backstabbing backstabber backstab -> The action or practice of criticizing someone in a treacherous manner while feigning friendship.

barbaric barbarically

barbarism barbarity barbarous

barbed

bilious biliously biliousness

biting -> weather that is extremely cold, especially when it causes you physical pain

a biting wind

biting cold

biting a biting wit

He made some biting remarks about the whole occasion.

brittle brittlely or brittly brittleness

callous

catty -> bitchy (Informal)

caustic (CHEMICAL)

caustic substance

caustic (WORDS)

caustic comment

cold-blooded (snakes & lizards) <-> warm-blooded (birds & mammals)

cold-blooded

cold-blooded murder

cold-hearted

cold-hearted killer

cruelty cruel (crueler, cruelest)

cutthroat

fiendish fiendishly fiendishness

hard-hearted <-> soft-hearted or kind-hearted

horrid horridly horridness

inhuman inhumanly

inhumane inhumanely

inhumanity

insensate insensately

insensibility

insensible insensibly

insensitive insensitively insensitiveness

malice

malicious maliciously maliciousness

malign malignant malignantly or malignly malignity maligner

mean meanly meanness

merciless mercilessness mercilessly

mordant mordancy mordantly

pitiless pitilessly pitilessness

remorseless remorselessness reremorselessly

ruthless ruthlessness ruthlessly

sadism

sadistic sadistically

savagery

snarky

short shrift -> If you get or are given short shrift by someone, you are treated without sympathy and given little attention.

snarky (informal) sharply critical

spiteful spitefulness spitefully

stony

swinish

tart tartly tartness

thick-skinned

trenchancy trenchant trenchantly

uncharitable uncharitableness uncharitably

unfeeling

ungenerous

unkind

unsparing unsparingness unsparingly

unsympathetic unsympathetically

Travellers & visitors

caravan

commuter

drifter

expedition

globetrotting globetrotter

itinerant

peripatetic peripatetically peripateticism

a peripatetic music teacher

pilgrim pilgrimize

rover

voyager

Blaming and accusing

a bad workman blames his tools

accuse accusing accusatory accusation

allege alleged allegation

arraign -> to formally accuse someone of a particular crime in a court of law and to ask the accused to state guilt or innocence.

arraignment -> Arraignment is a formal reading of a criminal charging document in the presence of the defendant to inform the defendant. In response to arraignment, the accused is expected to enter a plea.

ascribe sth to sth -> attribute sth to sth

attributable attribute attribution "attribute sth to sb/sth"

blame game

carry the can

chalk sth up

condemnation

contributory negligence

denounce denouncement denouncer

fall guy (informal)

face the music (informal)

finger-pointing

fit sb up (informal)

frame-up

hang sth on sb

haul sb up

have sb to thank (for sth)

have sth on your hands

impeach impeachable impeachment

impute imputable imputation

incriminate incriminating incriminatory incrimination

indict indicter indictee indictment

lay sth at sb's door

opprobrium

recriminate recrimination recriminatory

sacrificial lamb

scapegoat

take a/the fall for sb

whipping boy

Inviting & summoning

ask sb in

ask sb out

call sb in

call sb out

convene

convoke

guest list

invite inviter invitee invitation

invite sb in

invite sb over

recall recallable

beyond recall (phrase)

send for sb

summon summoner summonable

summons (singular) (noun) summonses (plural) [LAW]

summons (verb)

uninvited

Opposing & against

ad hominem

adversarial adversarially

adversarial relationship

adversarial (law) -> relating to a legal process in which lawyers present facts for and against someone who is accused of a crime

equality between prosecution and defense is essential in an adversarial system of justice.

against

antagonist antagonistic antagonism

anti

be dead set against something

boycott (noun)

boycott (verb)

conscientious objector

contrary

converse (verb) -> confabulate

counter

countervailing

declare for/against something

defy defiant defiance

detractor

down with...!

foam pie

gherao

go against something/somebody

insurgent

intifada

kick against something

kick against the pricks

lark

nimby nimbyism

object objection objector

opponent oppose opposed oppsing opposition oppositional

outcry

play both ends against the middle

point of order

protest

resistant

run against somebody , or run against something

sail against the wind

sedition -> language or behaviour that is intended to persuade other people to oppose their government

seditious seditiously

stand out against something/somebody

toe-to-toe

uninvitedly

versus vs v

virulent virulently

Confusion, confusing and feeling confused

a chicken and egg situation

addled

all of a doodah -> in a state of confusion

at sea

baffle baffling bafflement

completely baffling

Shatavisha was completely baffled by Oishik's strange behavior.

be at a loss -> not to know what to do or say

I'm at a loss to know how I can help you

be no rhyme or reason

There is no rhyme or reason to her behavior.

be none the wiser

I've read the instructions twice and I'm still none the wiser.

be one/another of life's great mysteries

befuddled befuddlement

beg the question -> If a statement or situation begs the question, it causes you to ask a particular question

spending the summer travelling around india is a great idea, but it begs the question of how we can afford it.

to discuss the company's future begs the question of whether it has a future.

bemused beumusedly bemusement

bewilder bewildered bewildering bewilderment-> to confuse someone

boggle -> to (cause something or someone to) have difficulty imagining or understanding something

My mind boggles at the amount of money they spend on food

It boggles the imagination, doesn't it?

boggling (adjective) (formal)

mind-boggling (adjective) (informal)

boggle -> to be very surprised and uncertain , (or anxious and hesitate) about how to deal with something He boggle at the suggestion

brain fog (formal)

brain fade (informal)

brainstorm (noun) (informal)

brainstorm (verb) (formal) brainstorming (noun)

a brainstorming session

chaos chaotic chaotically -> a state of total confusio with no order

Chinese puzzle

confused confusedly confusion

consternation -> a feeling of strong annoyance and anger, usually because of something bad that you cannot change or that is completely unexpected

"Huawei Ban in the US" caused consternation among Huawei communities.

conundrum

culture shock

daze (verb)

dazed (adjective) (formal) dazedly -> groggy (informal)

disarray

in a state of disarray

The news had thrown his plans into disarray

daze (noun)

discombobulate (informal)

disorder disordered

disorganized

disorient(US) disoriented disorientate(UK) -> to make someone confused about where they are and where they are going

distraction -> the state of being very bored or annoyed

that dreadful noise is driving me to distraction.

distraction -> something that prevents someone from giving their attension to something else

I can turn the TV off if you find it a distraction

distraction -> an activity that you do for pleasure

One of the distractions of city life

be in a dither about something

dizziness dizzy dizzily dizzying

enigma enigmatic

ferment

flummox flummoxed

flutter (noun) (in a flutter)

flutter (verb)

fluttering flutterer fluttery

fuddle (noun) (informal)

fuddle (verb)

garble garbled

There was a strange garbled message on my voicemail.

head is whirling / mind is whirling

in a spin -> in a flutter

inexplicable inexplicability inexplicably

information overload

jigsaw

muddle somebody/something up

muzzy muzziness muzzily

mystery myterious mysteriously

mystique

mystification mystifying mystifyingly mystifier

not know what hit you

not know where/which way to turn

not know whether to laugh or cry

not know whether you are coming or going

off balance

out of your depth -> not having the knowledge, experience, or skills to deal with a particular subject or situation

perplex perplexed perflexing perplexity

play a joke / trick on sb

puzzle over sth puzzled puzzlement puzzler

riddle

shambolic (UK informal)

talk/speak in riddles

tangle (noun)

tangle (verb) -> entangle

tohubohu (US informal)

topsy-turvy (US informal)

turbulence

turmoil

unaccountable unaccountability unaccountably

unaccountable -> inexplicable

unaccountable -> not answerable

Concluding and deducing

(you) do the maths

analysis

deduce deducible

diagnosis

deduction

deductive

deductive reasoning

I used my deductive powers

diagnosis

draw drawn

exclude excludable excluder

extrapolate extrapolative extrapolator

gather

impute something to somebody

in the last / fast analysis

Treating someone well

allowance

be spoilt for choice

coddle coddler

cosset

do as you would be done by

do sb proud

fuss fusser

make a fuss

make a fuss over sb/sth

handle sb with kid gloves / treat sb with kid gloves

indulge indulger indulgence

make much of somebody

make a lot of somebody

mollycoddle (verb)

mollycoddle (noun)

nurture nurturer

overindulge overindulgent overindulgence

pamper pampered

pander to somebody / pander to something

It's not good the way she panders to his every whim

proud

respect

see somebody right

smother

spoil somebody rotten

succor (noun) (verb) -> support

treat somebody like royalty

wet nurse

wet-nurse (verb)

wrap somebody up in the cotton wool

Liking

adore adorer adoringly

affection affectional

attached

attachment

be a glutton for something

be a hit with somebody

be big on something

biophilia

bless

care

disposed

enamored

enchanted

ensorcelled

endear somebody to somebody

fancy

favor

float somebody's boat

fond fondness

get on like a house on fire

go a bundle with something

gravitate towards to something / gravitate towards to somebody

grow on somebody

have a thing about something or somebody

look kindly on somebody/something

not care for somebody/something

one man's meat is another man's poison

partial

philogyny philogynist -> love of or admiration of women

please -> Adisha thinks she can just do whatever she pleases

predilection

proclivity

smitten

soft spot

take a shine to somebody

take to somebody

there's no accounting for taste

warm to somebody

warm to something

Starting and beginning

be in the first flush of

be/get in on the ground floor

branch out

After couple of years of working for other people, she branched out on her own.

break into something

break out

Our liberation war broke out in 1971.

bring something in

burst into song / burst into tears / burst into laughter

come into play -> bring something into play

commence -> to begin somehting

We will commence building work in August of next year.

dawn (verb)

the dawn of something

dip your toe in the water

dive in

dive into something

embark on something/embark upon something

enter into something

enter on something/enter upon something

erupt

fall in something

fall to

from scratch

germinate

gestation

get (something) off the ground

get cracking

get down to business

get down to something

get down to business

get stuck in

get the show on the road

get weaving

get to work/set to work

here goes

hit the ground running

ignite

inaugurate

incipient incipiently incipiency incipience -> in an initial stage, or beginning to happen or develop

initiate initiator

kick off

kick (something) off

kick in

lead off

lead with something

originate

opening

pilot

plunge

plunge in something, or plunge into something

set/put something in motion

set/put something in train

run with something

sail in

set in

set about something

set out

set somebody off

set something off

set the wheels in motion

spark

spring to life

start something off

start on something

start out

start the ball rolling / set the ball rolling / get the ball rolling

stirring (adjective) stirringly -> A stirring speech or song is one that produces strong, positive emotions.

stirring (noun) -> The beginning of something, such as an emotion or thought

Lamia felt a faint stirring of envy when she heard that one of her colleagues had been promoted.

strike out

stumble into something

take something up

touch something off

trigger

wade in

Humiliating and degrading

abase abasement

be under a cloud

take/bring sb down a peg or two -> to show someone that they are not as important as they thought

wouldn't I just love to take that Nazah down a peg or two

bruise sb's ego

compromise

cut sb down to size

deflate deflated deflator

degrade

degrading degradingly

degradation

demean

demeaning demeaningly

deprave depravation

detract from sth

All that make-up Ramisha wears actually detracts from her beauty, I think.

discredit

disgrace

dishonor

fall from grace

grubby -> Dirty and untidy CONTEXT

humble

humiliate humiliated humiliating

ignoble

ignominious

ignominy

in the doghouse

indignity

knock sb off their pedestal

lower your sights

make an exhibition of yourself

reflect on sb/sth

shame shameful shamefully shamefulness

shoddy shoddily shoddiness

undignified

stoop to something

I don't believe she would ever stoop to bribery or blackmail

Severe

an iron hand/fist in a velvet glove

autere

autoritarian

be heavy on somebody

disciplinarian

draconian

flaming

flinty

hard hardness

harsh harshness

heavy

iron

not stand any nonsense

pitiless

rigour(UK) rigor(US)

roundly

rule something with an iron hand/fist

severe serverly severity

sharp sharply

stern sternly sterness

stiffly

strict strictly strictness

take a hard line of sb/sth

Praising insincerely or too eagerly

bow and scrape

crawl crawler

curry favor

cupboard love

fawn fawning

fawn over/on somebody

flatter flattery

flattery will get you nowhere

flummery

glad-handing

grovel

hagiographic

idealize

ingratiate ingratiating

left-handed compliment

lick sb's boots

make up to somebody

massage sb's ego

obsequious obsequiously obsequiousness

schmooze

servile servility

slobber

slobbering

big slobbering kisses

slobber over somebody

suck up to somebody

sycophantic sycophancy sycophant

toady(verb) -> grovel to

toady toadyish toadyism

unctuous

Making things better

allay

alleviate alleviator

ameliorate ameliorative ameliorator

assuage assuagement

booster

brush up (on) something

clear the air

cultivate

cushion the blow

elevate elevatory

embroiderer embroidery embroider -> to make a story more entertaining by adding imaginary details to it

enhance enhancer

enliven enliver enlivenment

enrich enrichment

fillip -> something that causes a sudden improvement

The news gave the stock market a big fillip

gamify

hone

humanize

invigorate invigorator invigoration

liven sb UP

liven sth up

make a world of difference

make sb/sth over

mitigate mitigator mitigable mitigatory

mollify mollification mollifier

palliate palliation palliator

patch something up

perk up

polish something up

pull/haul yourself up by the/your (own) bootstraps

purify

raise your game

rationalize

reboot

rectify rectified rectifiable rectification

redeem redeemning

reform reformatory reformed reformer reformist reformism

regenerate

rehabilitate rehabilitative rehabilitation

reinvigorate reinvigoration

relieve reliever

remedial remediate remediation

reorganize

repair

restructure

revamp

revitalize

revivify

revolutionize

salvage

save the day

sharpen something up

shore something up

smooth something up

smooth something over

spice something up

strighten somebody up

streamline

sugar the pill

take sb/sth in hand

take the edge off something

take the heat off somebody

take the sting out of sth

that's more like it

time's great healer

touch something up

turn something around

turn something round

tweak

upgrade upgradation upgradable upgradability

on the upgrade

uplift upliftment

upskill upskilling

vamp something up

work something out

Unbiased or impartial

balanced

disinterest

disinterested disinterested disinterestedness

dispassionate(adjective) dispassion dispassionateness

equity

equitable

impartial

neutral

neutrally

neutrality

non-aligned

non-alignment

non-intervention

objective objectiveness objectivize objectivization

objectively

objectivity

unbiased

Defining & explaining

convey conveyable

annotate annotation annotator

adduce adducible

demythologize

demystify demystification

crystallize crystallizable crystallization

chronical (noun or verb) -> record historical events

adumbrate adumbrative adumbration

to give only the main facts and not the details about something, especially something that will happend in the future

mansplain mansplaining mansplainer

picture

the big picture

put somebody in the picture

out of the picture

that is to say ...

bring something home to somebody

cast/shed/throw light on something

As an economist, he was able to shed some lights on the problem.

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