The Yudkowsky ambition scale for startup pitches; each level is about five to ten times harder to reach than the previous level, and produces about five to ten times as much change in the world as we know it.
- "We're going to build the next Facebook!"
- "We're going to found the next Apple!"
- "Our product will create sweeping political change! This will produce a major economic revolution in at least one country!"
- "Our product is the next nuclear weapon. You wouldn't want that in the wrong hands, would you?"
- "This is going to be the equivalent of the invention of electricity if it works out."
- "We're going to make an IQ-enhancing drug and produce basic change in the human condition."
- "We're going to build serious Drexler-class molecular nanotechnology."
- "We're going to upload a human brain into a computer."
- "We're going to build a recursively self-improving Artificial Intelligence."
- "We think we've figured out how to hack into the computer our universe is running on."