Ecommerce Examples

examples.js

//Visiting Cart page while adding product to empty cart

[  
   {  
      "pageName":"Store:checkout:shopping_cart",
      "siteProperty":"AICPASTORE",
      "siteSection":"Shopping Cart Page",
      "siteSubSection":"TBD"
   },
   {  
      "event":"addToCart",
      "ecommerce":{  
         "currencyCode":"USD",
         "add":{  
            "products":[  
               {  
                  "name":"PC-012625",
                  "id":"AAGINV16P",
                  "price":"$99.00",
                  "brand":"PLACE THE PRODUCT BRAND",
                  "category":"Publications",
                  "quantity":"1"
               }
            ]
         }
      }
   },
   {  
      "event":"checkout",
      "ecommerce":{  
         "checkout":{  
            "actionField":{  
               "step":"1",
               "action":"Shopping Cart"
            },
			"products":[  
               {  
                  "name":"PC-012625",
                  "id":"AAGINV16P",
                  "price":"$99.00",
                  "brand":"PLACE THE PRODUCT BRAND",
                  "category":"Publications",
                  "quantity":"1"
               }
            ]
         }
      }
   }
]


//Visiting Cart page while adding product to existing cart

[  
   {  
      "pageName":"Store:checkout:shopping_cart",
      "siteProperty":"AICPASTORE",
      "siteSection":"Shopping Cart Page",
      "siteSubSection":"TBD"
   },
   {  
      "event":"addToCart",
      "ecommerce":{  
         "currencyCode":"USD",
         "add":{  
            "products":[  
               {  
                  "name":"PC-012625-2",
                  "id":"AAGINV16P",
                  "price":"$99.00",
                  "brand":"PLACE THE PRODUCT BRAND",
                  "category":"Publications",
                  "quantity":"1"
               }
            ]
         }
      }
   },
   {  
      "event":"checkout",
      "ecommerce":{  
         "checkout":{  
            "actionField":{  
               "step":"1",
               "action":"Shopping Cart"
            },
			"products":[  
               {  
                  "name":"PC-012625",
                  "id":"AAGINV16P",
                  "price":"$99.00",
                  "brand":"PLACE THE PRODUCT BRAND",
                  "category":"Publications",
                  "quantity":"1"
               },
			   {  
                  "name":"PC-012625-2",
                  "id":"AAGINV16P",
                  "price":"$99.00",
                  "brand":"PLACE THE PRODUCT BRAND",
                  "category":"Publications",
                  "quantity":"1"
               }
            ]
         }
      }
   }
]

//Visiting Cart page while removing product from existing cart

[  
   {  
      "pageName":"Store:checkout:shopping_cart",
      "siteProperty":"AICPASTORE",
      "siteSection":"Shopping Cart Page",
      "siteSubSection":"TBD"
   },
   {  
      "event":"removeFromCart",
      "ecommerce":{  
         "currencyCode":"USD",
         "remove":{  
            "products":[  
               {  
                  "name":"PC-012625-2",
                  "id":"AAGINV16P",
                  "price":"$99.00",
                  "brand":"PLACE THE PRODUCT BRAND",
                  "category":"Publications",
                  "quantity":"1"
               }
            ]
         }
      }
   },
   {  
      "event":"checkout",
      "ecommerce":{  
         "checkout":{  
            "actionField":{  
               "step":"1",
               "action":"Shopping Cart"
            },
			"products":[  
               {  
                  "name":"PC-012625",
                  "id":"AAGINV16P",
                  "price":"$99.00",
                  "brand":"PLACE THE PRODUCT BRAND",
                  "category":"Publications",
                  "quantity":"1"
               }
            ]
         }
      }
   }
]


//Visiting Cart page with existing cart and no products added or removed

[  
   {  
      "pageName":"Store:checkout:shopping_cart",
      "siteProperty":"AICPASTORE",
      "siteSection":"Shopping Cart Page",
      "siteSubSection":"TBD"
   },
   {  
      "event":"checkout",
      "ecommerce":{  
         "checkout":{  
            "actionField":{  
               "step":"1",
               "action":"Shopping Cart"
            },
			"products":[  
               {  
                  "name":"PC-012625",
                  "id":"AAGINV16P",
                  "price":"$99.00",
                  "brand":"PLACE THE PRODUCT BRAND",
                  "category":"Publications",
                  "quantity":"1"
               },
			   {  
                  "name":"PC-012625-2",
                  "id":"AAGINV16P",
                  "price":"$99.00",
                  "brand":"PLACE THE PRODUCT BRAND",
                  "category":"Publications",
                  "quantity":"1"
               }
            ]
         }
      }
   }
]


// example product view
dataLayer.push({
  'ecommerce': {
    'detail': {
      'actionField': {'list': 'Apparel Gallery'},    // 'detail' actions have an optional list property.
      'products': [{
        'name': 'Triblend Android T-Shirt',         // Name or ID is required.
        'id': '12345',
        'price': '15.25',
        'brand': 'Google',
        'category': 'Apparel',
        'variant': 'Gray'
       }]
     }
   }
});