Schema Markup

<!-- /snippets/schema-markup.liquid -->

<script type="application/ld+json">
{%- if template == 'index' -%}
{
  "@context": "http://schema.org",
  "@type": "WebSite",
  "name": "{{ shop.name }}",
  "alternateName": "{{ shop.description }}",
  "url": "{{ shop.url }}"
}

{%- elsif template == 'product' %}
{
  "@context": "http://schema.org",
  "@type": "Product",
  "description": "{{ product.description | strip_html }}",
  "name": "{{ product.title }}",
  "productID": "{{product.id}}",
  "image": "{{ product.featured_image | img_url: 'master' }}",
  "manufacturer": "{{ product.vendor }}",
  "category": "{{ collection.title }}",
  "url": "{{ shop.url | append: product.url }}",
  {% if product.first_available_variant.sku != blank %}
    "sku": "{{ product.first_available_variant.sku }}",
  {% else %}
    "sku": "{{ product.first_available_variant.id }}",
  {% endif %}
  {% if product.first_available_variant.barcode.size == 12 %}
    "gtin12": {{ product.first_available_variant.barcode }},
  {% endif %}
  {% if product.first_available_variant.barcode.size == 13 %}
    "gtin13": {{ product.first_available_variant.barcode }},
  {% endif %}
  {% if product.first_available_variant.barcode.size == 14 %}
    "gtin14": {{ product.first_available_variant.barcode }},
  {% endif %}
  "brand": { 
      "@type": "Thing",
      "name": "{{product.vendor | escape}}"      
    },
  "offers": {
    "@type": "Offer",
    "availability": "{% if product.available %}InStock{% else %}OutOfStock{% endif %}",
    "url":"{{shop.url}}{{product.url}}"
    "price": "{{ product.price | money_without_currency }}",
    "priceCurrency": "{{ shop.currency }}"
  }
}

{%- elsif template == 'article' %}
{
  "@context": "http://schema.org",
  "@type": "NewsArticle",
  "image": {
    "@type": "imageObject",
    "url": "https:{{ article.image.src | img_url: 'original' }}",
    "width": "1024px",
    "height": "1024px"
  },
  "keywords": "{%- for tag in article.tags -%}{{ tag }}{%- unless forloop.last -%}, {%- endunless -%}{%- endfor -%}",
  "url": "{{ shop.url | append: article.url }}",
  "description": "{{ article.content | truncatewords: 100 | strip_html }}",
  "mainEntityOfPage": {
    "@type": "WebPage",
    "@id": "https://google.com/article"
  },
  "headline": "{{ article.title }}",
  "datePublished": "{{ article.published_at }}",
  "dateModified": "{{ article.published_at }}",
  "author": {
    "@type": "Person",
    "name": "{{ article.author }}"
  },
  "publisher": {
    "@type": "Organization",
    "name": "{{ shop.name }}",
    "logo": {
      "@type": "ImageObject",
      "url": "{{ shop.url }}"
    }
  },
  "commentCount": "{{ article.comments_count }}"
}
{%- endif %}
</script>