- There are only few people who care about climate change, sustainability, degrowth and the like.
- Many facts about negative and positive behavior regarding "saving our planet" are unknown.
- Most prefer easy reading and don't want to dig deep into knowledge about how the planet is being destroyed by ourselves.
- Long articles with all the background facts and myths are not read by many.
- When talking about "avoid flights, meat, plastic, big cars, ..." many people feel offended and go elsewhere.
- Provide a cost-free app for iOS and Android
- present one short "knowledge" every day (or hints/information).
- A push notification tells the user about the "info of the day"
- Show only a teaser and a very short description, so everybody can read it "on-the-go"
- Add photos, links to videos, blog posts, newspaper articles, ... providing more information
- Provide links to companies with green products
- Provide some categories where users can subscribe/unsubscribe
- Sustainability, degrowth, minimalism
- Climate change / CO2, travelling, commuting, heating/cooling
- Food, nutrition, hygienic articles, health
- Waste reduction, recycling, plastic alternatives
- ...
- Prepare texts which can be sent to politics ("please do something to protect/forbid/...")
- Add some gamification like
- collecting points for read articles (or just reading every days micro-post)
- share a link with a ID where one can get famous for spreading the word
- quiz for recent posts
- ask questions ("what do you think politics should do to ...?")
- Get support from organizations (e.g. No Planet B)
- ??? get money from placing links to green products ???
- advertisement (hopefully showing "green" things)
- Invite people to add content or links
- Internal rating and review of articles; maybe backed by scientist or NGOs
- Should be translated in languages like German, French, Spanish, Portuguesh. Use machine-translation and let users help translating content?
- TBD
- Germany: Did you know that the drag doubles from 100 to 140 km/h? Think about the additional energy consumption while driving your car. Is it worth saving a few minutes while producing significantly more CO2?
- TBD