There’s nothing wrong with staying small. You can do big things with a small team. – Jason Fried, Founder, 37 signals
- Bootstrapping helps building habits around earning money, not spending meoney.
- blog posts, talks, books, and ego create pressure on people to go in a certain direction
- “Build something people love”
- when the tool is introduced from the bottom people will argue for it with management
- “Work like hell to earn peoples trust” to keep them as customers