gistfile1.txt

<?php

/**
 * Implements hook_form_alter().
 */
function sandbox_custom_form_alter(&$form, &$form_state, $form_id) {
  kpr($form);
  if ($form['#id'] == 'views-exposed-form-news-page') {
    // $my_label = 'label name';
    $my_label = $form['#info']['filter-type']['label'];
    $form['type']['#options']['All'] = $my_label;
  }
}