mathetos/impact-sample-plugin.php

## impact-sample-plugin.php
<?php
/**
 * Plugin Name: Impact Radius for WooCommerce
 * Description: Output Impact Radius affiliate tracking codes to integrate with WooCommerce
 * Author: The Events Calendar
 * Author URI: https://evnt.is
 * Version: 1.0
 */

add_action( 'init', function () {
	if ( ! impact_radius_can_track_user() ) {
		return;
	}

	add_action( 'wp_head', 'impact_radius_universal_tracking' );
	add_action( 'tec_body', 'impact_radius_track_customer' );
	add_action( 'woocommerce_thankyou', 'impact_radius_track_sale' );
} );

/**
 * Output the Impact Radius universal tracking code on every page.
 *
 * @since release/68.2
 */
function impact_radius_universal_tracking() {
	?>
	<script type="text/javascript"> (function(a,b,c,d,e,f,g){e['ire_o']=c;e[c]=e[c]||function(){(e[c].a=e[c].a||[]).push(arguments)};f=d.createElement(b);g=d.getElementsByTagName(b)[0];f.async=1;f.src=a;g.parentNode.insertBefore(f,g);})('https://utt.impactcdn.com/A252812-5d79-4f73-8291-9ef979ba0d861.js','script','ire',document,window);</script>
	<?php
}

/**
 * Sends identity event to Impact Radius
 *
 * @since release/68.2
 *
 * Needs to be in <body>
 */
function impact_radius_track_customer() {
	$impact_user_data = impact_radius_get_user_data();
	?>
	<script type="text/javascript">
		ire( 'identify', <?php echo wp_json_encode( $impact_user_data ); ?> );
	</script>
	<?php
}

/**
 * Sends trackConversion event to Impact Radius
 *
 * @since release/68.2
 *
 * @param int $order_id WooCommerce order ID.
 */
function impact_radius_track_sale( int $order_id ) {
	$impact_user_data = impact_radius_get_user_data();
	$order            = wc_get_order( $order_id );
	$discount_total   = (float) $order->get_discount_total();
	$coupons          = null;

	// this might _actually_ be used for reducing payouts and not for typical coupons… Not sure, but let's go this route for now
	if ( $coupon_codes = $order->get_coupon_codes() ) {
		$coupons = implode( ', ', $coupon_codes );
	}

	// This can be "new" or "existing". Figure out if this is their only order or not
	$customer_orders = get_posts( [
		'numberposts' => 2, // limit the number of orders we fetch, if we get more than 1, we know they are existing
		'meta_key'    => '_customer_user',
		'meta_value'  => get_current_user_id(),
		'post_type'   => wc_get_order_types(),
		'post_status' => array_keys( wc_get_order_statuses() ),
	] );
	$customer_status = count( $customer_orders ) > 1 ? 'existing' : 'new';

	$data = [
		'orderId'                   => $order_id,
		'customerId'                => $impact_user_data['customerId'],
		'customerEmail'             => $impact_user_data['customerEmail'],
		'customerStatus'            => $customer_status,
		'currencyCode'              => 'USD',
		'orderPromoCode'            => $coupons,
		'orderDiscount'             => $discount_total,
		'items'                     => [],
		'verifySiteDefinitionMatch' => true,
	];

	// loop over line items
	foreach ( $order->get_items() as $item ) {
		$product = $item->get_product();
		$sku     = $product->get_sku();

		$data['items'][] = [
			'subTotal' => (float) $item->get_subtotal(),
			'category' => impact_get_product_category( $sku ),
			'sku'      => $sku,
			'quantity' => $item->get_quantity(),
			'name'     => $item->get_name(),
		];
	}

	?>
	<script type="text/javascript">
		ire( 'trackConversion', 29955, <?php echo wp_json_encode( $data ); ?> );
	</script>
	<?php
}

/**
 * Determine the product category. For now we are just separating between SaaS and Plugin products.
 *
 * @since release/68.2
 *
 * @param string $sku
 *
 * @return string
 */
function impact_get_product_category( string $sku ): string {
	$category = 'Plugin';
	list( $sku_prefix ) = explode( ':', $sku );
	if ( in_array( $sku_prefix, [
		'event-aggregator',
		'promoter',
		'loxi-1',
	] ) ) {
		$category = 'SaaS';
	}

	return $category;
}

/**
 * Get the current user's email (as a SHA1) and ID, providing blank strings if unknown or not set.
 *
 * @since release/68.2
 *
 * @return array The current user ID and SHA1 hash of customer's email.
 */
function impact_radius_get_user_data(): array {
	$current_user = wp_get_current_user();

	return [
		'customerId'    => empty( $current_user->ID ) ? '' : $current_user->ID,
		'customerEmail' => empty( $current_user->user_email ) ? '' : sha1( $current_user->user_email ),
	];
}

/**
 * Returns whether or not the user should be tracked.
 *
 * @since release/68.2
 *
 * @return bool
 */
function impact_radius_can_track_user(): bool {
	if ( defined( 'ENVIRONMENT' ) && 'PRODUCTION' !== ENVIRONMENT ) {
		return false;
	}

	// If the user hasn't accepted cookie tracking, don't track the user.
	if ( class_exists( 'Cookie_Notice' ) && ! Cookie_Notice::cookies_accepted() ) {
		return false;
	}

	return true;
}
	<?php
	/**
	* Plugin Name: Impact Radius for WooCommerce
	* Description: Output Impact Radius affiliate tracking codes to integrate with WooCommerce
	* Author: The Events Calendar
	* Author URI: https://evnt.is
	* Version: 1.0
	*/

	add_action( 'init', function () {
	if ( ! impact_radius_can_track_user() ) {
	return;
	}

	add_action( 'wp_head', 'impact_radius_universal_tracking' );
	add_action( 'tec_body', 'impact_radius_track_customer' );
	add_action( 'woocommerce_thankyou', 'impact_radius_track_sale' );
	} );

	/**
	* Output the Impact Radius universal tracking code on every page.
	*
	* @since release/68.2
	*/
	function impact_radius_universal_tracking() {
	?>
	<script type="text/javascript"> (function(a,b,c,d,e,f,g){e['ire_o']=c;e[c]=e[c]\|\|function(){(e[c].a=e[c].a\|\|[]).push(arguments)};f=d.createElement(b);g=d.getElementsByTagName(b)[0];f.async=1;f.src=a;g.parentNode.insertBefore(f,g);})('https://utt.impactcdn.com/A252812-5d79-4f73-8291-9ef979ba0d861.js','script','ire',document,window);</script>
	<?php
	}

	/**
	* Sends identity event to Impact Radius
	*
	* @since release/68.2
	*
	* Needs to be in <body>
	*/
	function impact_radius_track_customer() {
	$impact_user_data = impact_radius_get_user_data();
	?>
	<script type="text/javascript">
	ire( 'identify', <?php echo wp_json_encode( $impact_user_data ); ?> );
	</script>
	<?php
	}

	/**
	* Sends trackConversion event to Impact Radius
	*
	* @since release/68.2
	*
	* @param int $order_id WooCommerce order ID.
	*/
	function impact_radius_track_sale( int $order_id ) {
	$impact_user_data = impact_radius_get_user_data();
	$order = wc_get_order( $order_id );
	$discount_total = (float) $order->get_discount_total();
	$coupons = null;

	// this might _actually_ be used for reducing payouts and not for typical coupons… Not sure, but let's go this route for now
	if ( $coupon_codes = $order->get_coupon_codes() ) {
	$coupons = implode( ', ', $coupon_codes );
	}

	// This can be "new" or "existing". Figure out if this is their only order or not
	$customer_orders = get_posts( [
	'numberposts' => 2, // limit the number of orders we fetch, if we get more than 1, we know they are existing
	'meta_key' => '_customer_user',
	'meta_value' => get_current_user_id(),
	'post_type' => wc_get_order_types(),
	'post_status' => array_keys( wc_get_order_statuses() ),
	] );
	$customer_status = count( $customer_orders ) > 1 ? 'existing' : 'new';

	$data = [
	'orderId' => $order_id,
	'customerId' => $impact_user_data['customerId'],
	'customerEmail' => $impact_user_data['customerEmail'],
	'customerStatus' => $customer_status,
	'currencyCode' => 'USD',
	'orderPromoCode' => $coupons,
	'orderDiscount' => $discount_total,
	'items' => [],
	'verifySiteDefinitionMatch' => true,
	];

	// loop over line items
	foreach ( $order->get_items() as $item ) {
	$product = $item->get_product();
	$sku = $product->get_sku();

	$data['items'][] = [
	'subTotal' => (float) $item->get_subtotal(),
	'category' => impact_get_product_category( $sku ),
	'sku' => $sku,
	'quantity' => $item->get_quantity(),
	'name' => $item->get_name(),
	];
	}

	?>
	<script type="text/javascript">
	ire( 'trackConversion', 29955, <?php echo wp_json_encode( $data ); ?> );
	</script>
	<?php
	}

	/**
	* Determine the product category. For now we are just separating between SaaS and Plugin products.
	*
	* @since release/68.2
	*
	* @param string $sku
	*
	* @return string
	*/
	function impact_get_product_category( string $sku ): string {
	$category = 'Plugin';
	list( $sku_prefix ) = explode( ':', $sku );
	if ( in_array( $sku_prefix, [
	'event-aggregator',
	'promoter',
	'loxi-1',
	] ) ) {
	$category = 'SaaS';
	}

	return $category;
	}

	/**
	* Get the current user's email (as a SHA1) and ID, providing blank strings if unknown or not set.
	*
	* @since release/68.2
	*
	* @return array The current user ID and SHA1 hash of customer's email.
	*/
	function impact_radius_get_user_data(): array {
	$current_user = wp_get_current_user();

	return [
	'customerId' => empty( $current_user->ID ) ? '' : $current_user->ID,
	'customerEmail' => empty( $current_user->user_email ) ? '' : sha1( $current_user->user_email ),
	];
	}

	/**
	* Returns whether or not the user should be tracked.
	*
	* @since release/68.2
	*
	* @return bool
	*/
	function impact_radius_can_track_user(): bool {
	if ( defined( 'ENVIRONMENT' ) && 'PRODUCTION' !== ENVIRONMENT ) {
	return false;
	}

	// If the user hasn't accepted cookie tracking, don't track the user.
	if ( class_exists( 'Cookie_Notice' ) && ! Cookie_Notice::cookies_accepted() ) {
	return false;
	}

	return true;
	}