Create a game in the style of Space Clicker / Clicking Bad (http://clickingbad.nullism.com/).
You start off, and you have an app running on one server. It's on fire.
You're working for a revenue-generating company (right? right?) so every request you serve makes you money. $10 CPM.
If you maintain good uptime and low response times, traffic will increase. Similar to production and distribution in Clicking Bad, you need both to make maximum revenue.
To bootstrap yourself, you can answer requests by hand by clicking (hence the "clicker" part) to more quickly get money and level up. You'll pretty quickly leave that part behind, though.