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An Introduction to Financial Accounting
Hello, I'm professor Brian Bushee welcome
to the first video in an introduction to
financial accounting.
What we're going to do in this video is
first provide an overview of the
financial reporting landscape.
What's required in financial reporting,
who makes the rules, who enforces the
rules and then second, we're going to
look at an extended example of what the
financial statements can tell us.
Which will introduce some concepts that
we'll see again and again throughout the
course.
I hope you enjoy the video.
Let's start with a definition.
Accounting is a system for recording
information about business transactions
to provide summary statements of a
company's financial position and
performance to users who require such
information.
>>Wow.
Please tell me the whole video won't be
this boring.
>> [LAUGH] I hope not.
but to spice things up a little bit, I
will bring in some virtual students to
ask questions or make pithy comments
every now and then.
Anyway, this definition has three parts.
The first part is recording transactions.
This part turns out to be a big deal as
not everything a business does gets
recorded in the financial statements.
And sometimes it will seem like nothing's
happening yet we'll need to record a
transaction anyway.
The second part is about providing
summary statements.
Large companies have billions and
billions of transactions each year.
If they made them all available to you in
a gigantic database, your first question
would be, how can I summarize all this
into one or two summary numbers?
And the third part focuses on users.
As different user groups would want
different types of summary numbers.
So most companies keep at least three
sets of books.
Our focus in this course will be
financial accounting.
The standardized set of statements geared
towards external users such as investors,
creditors, customers, suppliers,
competitors and any other stake holder.
However these financial statements are
not used to determine taxes.
There's a separate set of books based on
tax rules to compute how much taxes a
company has to pay.
These rules are often quite different
from what we do in the financial
statements.
Finally, there's managerial accounting.
Which provides customized reports for
internal decision making.
We won't cover this topic in this course,
but you should be aware that the
financial accounting we do cover is
generally not used for internal decision
making.
So what are the financial reporting
requirements?
The Securities and Exchange commission,
or SEC, requires periodic finiancial
statement filings.
Companies must file an annual report, or
10-K, once a year.
This includes a full set of financial
statements with a substantial amount of
additional disclosure.
Generally running 200 to 300 pages.
The other three quarters of the year,
firms must file a quarterly report, or
10-Q which is also a full set of
financial statements but less required
disclosure than in the annual report.
If anything material happens between
quarter ends, companies must file an 8-K
or current report.
Material information is generally viewed
as anything important enough to move
stock price, which means companies file
these quite often.
They don't require the financials just an
update on whatever major corporate event
has occurred.
All of these filings have to be prepared
in accordance with Generally Accepted
Accounting Principles or GAAP.
>> Excuse me, does this [UNKNOWN] only
apply to US companies?
>> That's a really good question.
I should note at this point that this
course will be very US-centric, because I
am at a US business school.
However, almost everything we cover is
going to be applicable globally.
So for example, even though I just gave
you SEC filing requirements in the US,
every country in the world that has a
securities market also has filing
requirements.
Like an annual report.
The only difference that you might see
internationally is instead of a quarter
report, some countries have some annual
reports.
Also none of this applies to private
companies formally.
But if a private company goes and borrows
money from a bank, banks are so used to
seeing reporting come in this kind of
frequency.
That invariably private companies will
produce annual statements, in some kind
of quarterly or semiannual statement in
a, in addition.
So this is a pretty universal set of
financial reporting requirements.
These periodic filing requirements create
much of the tension in financial
accounting that we're going to have to
deal with in this course.
For example, let's say you ship goods to
a customer in one quarter, but collect
the cash in the next quarter.
When does the sale occur?
Or let's say you buy equipment in one
quarter and then use it for the next 23
quarters.
When does the expense occur?
A lot of what we need to do is figure out
what quarter to put these various
business activities into.
So who makes the rules?
Generally accepted accounting principles,
or GAAP, are established by the US
Congress.
But they're generally too busy doing
things like investigating steroids in
baseball or trying to figure out what's
going on at the IRS that they don't have
time to do accounting standards.
So they delegate to the Securities and
Exchange Commission.
But they're often too busy trying to
catch the bad guys.
That they don't have time to make the
rules.
So they delegate to the Financial
Accounting Standards Board, or FASB, a
seven person board in Norock, Connecticut
that has the authority to make accounting
rules in the US.
Now sometimes, they're even too busy to
make all the rules.
And so there's an emerging issues task
force, or the AICPA, that can also have a
hand in making accounting rules.
That's just in the US.
Internationally, there's International
Financial Reporting Standards or IFRS
that are established by the IASB or
International Accounting Standard Board,
and are now required in over 70
countries, including the EU.
But as of now, US GAAP is still required
for US firms.
So there's basically two big sets of
standards out there in the world, but the
good news is, for almost all of the intro
accounting topics, there's a really high
degree of overlap in the two standards.
>> Why doesn't the US just switch to
IFRS?
Do you think there will ever be one
global accounting standard?
>> Actually, in the summer of 2008, the
SEC came out with a road map to move U.S
firms to IFRS by the middle of this
decade.
But then Lehman Brothers went bankrupt,
the financial crisis hit, and this thing
dropped way off of the SEC's radar
screen.
So for the foreseeable future, we will
have two sets of standards in the world,
U.S GAAP and IFRS.
Although as I mentioned earlier the two
standards are becoming closer to each
other.
The FASB and the ISB have been working
together in any new standards.
And so even though there are two
standards, just about everything we talk
about here in US GAAP would also be
applicable under IFRS.
So who's responsible for financial
reporting?
Management is responsible for preparing
their own financial statements.
>>Wait, what?
That is like a professor allowing
students to give themselves their own
grade.
Everyone gets an A plus.
>> Yes, that's correct.
We, we allow managers to prepare their
own financial statements because they
have the most information about what
happened at the company.
And we hope that they use whatever
discretion they have in finance reporting
to better communicate their activities.
But we do recognize that they may use
this discretion to try to manipulate or
obfuscate or be opportunistic in how they
report.
So there are a number of checks and
balances that are there to try to curb
manager's opportunistic behavior.
First, the Audit Committee of the Board
of Directors provides oversight of
management's accounting process, however
this is not a foolproof check on
manager's opportunistic behavior.
One of the biggest financial statement
frauds ever was ENRON and the head of
their audit committee was a guy whose
full time job was accounting professor.
Which means he could put someone like me
on the board and still have these kinds
of problems.
So then auditors are hired by the board
to express an opinion about whether the
statements are prepared in conformity
with GAAP.
Again this is not a full proof check
against managers being opportunistic in
the case of ENRON, their auditor Arthur
Anderson signed off on some of the more
aggressive things they did and a lot of
it was because they were being of the
hired by the company and ENRON was the
biggest client in Houston.
If they lost ENRON they would've had to
go to the second biggest company in
Houston, which is, exactly.
Who knows what the second biggest company
in Houston is.
And that's why they wanted to keep ENRON.
The next line of defense is that the SEC
and other regulators will take action
against the firm if any violations of
GAAP or other rules are found.
Now these bodies tend to be very reactive
instead of proactive.
And it's really after someone else has
brought the fraud to their attention that
they most often then launch an
investigation.
So by and large it's information
intermediaries like stock analysts,
institutional investors, and the media,
which provide the biggest check on
manager's behavior.
By either exposing or fleeing firms with
questionable accounting.
But again, by the time one of these
parties gets involved, it's very public
what is happening and the stock price
drops and you're in bad shape if you're
an investor.
So the only people that are going to
really look out for your interests in
terms of making sure the financial
reporting is high-quality is you.
Which is why it's really important that
you learn some basics in terms of reading
financial statements.
Next, what are the required financial
statements.
There's four of them.
First, there's a balance sheet which
gives the firms financial position, it's
listing of resource and obligations on a
specific date.
Then there's an income statement which
provides results of operations over a
period of time using accrual accounting.
In these cases we'll talk about
recognition is tied to business
activities not cash coming in or out.
For that there's a statement of cash
flows, which gives sources and uses of
cash over a period of time and then the
last statement is the statement of
stockholders' equity which provides
changes in stockholders' equity over a
period of time.
>> Okay could we get an example.
This is pretty abstract.
>> Yes in fact we'll go through an
extended example right now.
Well, we'll look at a very simple
business, and see how the different
financial statements can capture what's
going on with that business.
And since you're probably getting sick of
my voice at this point, I'm going to turn
it over to a narrator to give you the
facts of the example.
>> Dave starts a business to export
expensive cars.
On December 1st, 2012 he receives $50,000
cash from issuing common stock.
He also borrows $80,000 from a bank and
buys a $100,000 truck.
It will be used for 48 months with a
$4,000 salvage value.
>> Excuse me, Mr Narator what is
salvage value?
>> We will explain that later.
Dave also pays $12,000 cash upfront to
rent office space for one year.
During the month of December, Dave's
company moves two cars.
The clients will pay Dave $40,000 within
30 days.
Dave also pays his employees $10,000 of
wages.
On December 31, the bank wants to see
financial statements.
>> The bank wants to see financial
statements because they want an answer to
the question, did the company make money
during December?
Well there's a number of different ways
that we could try to provide evidence on
whether the company made money or not.
First way would be to just look at cash
flows, so if we take the facts we got
$50,000 from issuing stock, $80,000 from
borrowing from a bank, we paid a $100,000
to buy a truck, we paid rent.
We paid wages.
We didn't get anything from customers.
And so we ended the month with $8,000
cash.
As it turns out this is a really bad way
to try to figure out whether the
company's made money or not.
>> Pardon me, what is wrong with that?
Anytime I end the month with cash in the
bank it is a great month.
>> Well, this is actually how a
teenager would do accounting.
You get an allowance from your parents,
you borrow some money from your parents,
you spend a bunch of money.
If you have money in the bank at the end
of the month, it was a great month.
But it doesn't work so well for
companies.
Because all the company would have to do
to post better performance would be to
borrow more money or raise more stock.
So a better way to look at cash flows
would be to separate them into whether
they came from running a business,
investing in the long term, or financing
the business.
So for instance, our operating cash flows
would be, we paid money for rent we paid
money for wages.
We didn't get anything from customers,
and so our operations actually had a net
outflow of cash of $22,000 during the
month.
In terms of investing for the future, we
bought a $100,000 truck, which now we can
use for four years.
That's our cash flow from investing
activities.
And, for financing the business, we
raised $50,000 from issuing common stock,
and we borrowed $80,000 from the bank,
giving us $130,000 cash inflow from
financing activities.
So this cash flow statement divides up
the cash flows based on their source.
Did they come from operating?
Did they come from investing?
Did they come from financing?
Gives us the same bottom line of $8,000
change in cash.
So this is what the statement of cash
flows is going to look like.
It's going to report cash transactions
over a period of time, split into whether
they're operating, related to providing
goods or services or other normal
business activities, investing related to
acquiring or disposing of long-lived
producive assets, or financing, which are
transactions related to our owners or
creditors.
Another way to try to answer the question
of whether the company made money during
December is to look at accounting income.
Accounting income tries to look at
business activities.
Rather than just cash coming in or going
out.
For example, we actually move two cars
during December.
Even though we haven't gotten paid cash
yet, we're likely to get paid cash.
And so why not book revenue of $40,000?
Recognize that we're going to eventually
get cash coming in from doing the
business activity.
With the truck we paid $100,000 cash this
period, but we're going to use it over
four years.
So why not allocate that cost over the
period of time that we use the truck?
For instance, $100,000 truck, salvage
value of 4,000 is going to be what it's
worth when we're done with it.
So we're going to use up $96,000 of
value.
Over 48 months we're using up $2000 worth
of the truck based on moving the cars
this month.
With the rent we paid $12000 cash up
front, but that was for a year.
We've only occupied the space for one
month.
So why not just recognized one 12th or
$1000 as the cost of rent.
All 10,000 we paid to employees was
earned this month.
And so we've recognized that as an
expense.
And so we come up with a number called
net income which is a measure of did we
price our service in this case moving
cars.
Did we price our service high enough to
cover all the cost of running the
business this period.
All the cost of moving those cars.
And what Menningham tells you is yeah, we
did price our product or service high
enough to cover all of those costs.
This is what the income statement is
going to show us.
It's going to result, report the results
of operations over a period of time using
something called accrual accounting and,
and we'll obviously talk about this a lot
more as the course goes along.
But in this case the recognition is tied
to business activities where we have
revenues which are going to be increases
in something called owner's equity.
Not necessarily cash from providing goods
or services.
Expenses are going to be decreases in
owner's equity incurred in the process of
generating these revenues.
Again not neccessarily cash.
And so we end up with net income which is
also called earnings or net profit equal
to these revenues minus expenses gives
you a different picture than simply the
change and cash.
>> This does not make any sense.
How can we record revenue without getting
any cash?
What is this depreciation stuff?
We didn't spend $2000 on a truck.
We spent $100,000.
>>Okay, just give me a few videos, it'll
take a little bit for me to explain this
to you.
Hang in there.
>> Fine.
So there are two different statements for
this month's results.
Which one's better?
Which should we use?
>> I once heard that cash is king.
I'm going to only use the cash flow
statement.
>> No, no, no, no, we'll talk about
this more but you definitely want to use
both statements.
Because they're giving you two different
pictures of what happened with the
company.
For instance, revenue tells you how much
you're going to get from customers based
on actually moving cars.
And the cash flow for customers tells you
how much cash you got this period.
For the truck, the cash flow tells you
how much cash you spent to acquire the
truck.
The accounting income tells you how much
of that truck was used this period.
Rent expense, the cash flow tells you how
much cash you spent for rent the rent
expense tells you how much was actually
used up this month.
Sometimes the cash flow and the expense
are the same.
But you're really getting two different
pictures.
Cash flow from operations negative 22,000
says this month you actually spent more
cash than you had come in.
But net income said that you actually
priced your product enough to cover all
the costs of delivering it which even
though didn't get you cash now is going
to lead to cash flow in the future.
So just to hang with me for a few more
videos and hopefully this will all make
sense.
We've got one more statement to do, and
that's answer the question of what is the
financial position at the end of the
month.
And here we're going to look at the
Balance Sheet.
So remember this is the listing of all
the resources and obligations of the
company.
So resources we call assets.
So we have cash of $8,000 that's cash in
the bank at the end of the month.
Accounts receivable of 40,000.
This is the cash that's owed to us by the
customers whose cars we moved.
It's an asset because it's going to turn
into cash.
Either we're going to collect it from the
customers or we could securitize it
through a special purpose entity and get
the cash immediately, which is sort of
beyond the scope of what we're doing
here.
Prepaid rent is an asset.
We paid 12 months in advance for rent.
We have used up one of those months, but
we still have prepaid 11 months of future
space at the end of the, at the end of
the month.
That's an asset.
The truck is an asset.
That's something that we can use to run
the business for the next 47 months.
So we have a total of 150,000, 57,000 of
assets.
And then we look at all the obligations,
these are the liabilities and
stockholder's equity.
So we owe $80,000 to the bank at the end
of the month.
That's a liability called bank debt.
We got $50,000 of shareholder investment,
that's the shareholder's claims on the
assets.
That's part of our obligation to our
shareholders common stock of 50,000.
And then we have something called
retained earnings, which is how much
accounting net income that we've
recognized less any dividends that we
payed out at the end of the month.
And these are all the obligations against
the resources of the company.
>> I am truly lost, when is this video
going to end.
>> I'm sorry I, I know I've thrown a
lot at you in this video, but just keep
in mind that everything we've talked
about we're going to talk about again in
more detail.
So just hang in there let me go through a
couple more slides and then we'll wrap
this up.
So, as I was saying, this financial
statement's called the balance sheet,
which reports the financial position, the
resources and obligations on a specific
date, split up into assets, which are
resources owned by a business expected to
provide future economic benefits.
Liabilities, which are claims on assets
by creditors, non-owners, that represent
an obligation to make future payment of
cash, goods or services.
And stockholders' equity or owners'
equity which are claims on the assets by
the owners of the business come from two
sources contributed capital, which is
when we sell shares, and retained
earnings, which arise from operations.
And again, we're going to go through all
of these in much more detail in the next
videos.
The last statement is the statement of
stockholders' equity.
We're going to get to this later.
Hopefully that gave you a good overview
of what we're trying to accomplish with
financial reporting.
Now we're going to dive into all these
concepts in more detail starting with the
balance sheet.
I'll see you in the next video.
See you next video.
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