| # | Name | Role | |
|---|---|---|---|
| 1. | Rahul Bokolia | r.bokolia@ubiquedigital.com | BigQuery Expert |
| 2. | Sameer Deodhar | s.deodhar@ubiquedigital.com | BigQuery Expert |
| 3. | Anupama Paul | a.paul@ubiquedigital.com | Business Analyst |
| 4. | Kamal Atreja | k.atreja@ubiquedigital.com | Tech Delivery |
| 5. | Paresh Maru | p.maru@ubiquedigital.com | Product Owner |
pareshmaru3
pareshmaru3
/ Contributors.md
Last active
September 22, 2025 11:43
pareshmaru3
/ WiderUsecase.md
Last active
September 20, 2025 10:49
| Industry | Personalisation Relevance | Core Problem | How BigQuery AI Fits | Key Benefit |
|---|---|---|---|---|
| Retail / E-commerce | Advanced | Shoppers face choice overload across thousands of SKUs, driving cart abandonment | Vector search links intent to products; AI.GENERATE creates personalised descriptions or bundles; AI.FORECAST supports price/availability insights | Higher conversions and stronger customer loyalty |
| Telecom (Broadband & Mobile) |
pareshmaru3
/ BusinessImpactTable.md
Last active
September 20, 2025 10:52
| Metric | Industry Benchmark | Baseline (Typical OTA) | Value Addition from Prototype (Current Scope) | Value Addition from Full Production Version | Notes / Assumptions |
|---|---|---|---|---|---|
| Conversion Rate | ~0.2% (small OTA) – ~4% (large OTA)~2% (average OTA) | ~2% | Relative uplift: +10–15% → 2.2–2.3% | Relative uplift: +25–40% → 2.5–2.8% | Based on McKinsey benchmarks: 10–15% uplift at early stage; 25–40% at scale. Baseline aligns with TravelInsight |
pareshmaru3
/ gist:5f77212b1df7e2a6f13adf0b560afd3f
Created
September 20, 2025 10:35
This file contains hidden or bidirectional Unicode text that may be interpreted or compiled differently than what appears below. To review, open the file in an editor that reveals hidden Unicode characters.
Learn more about bidirectional Unicode characters
| | Metric | Industry Benchmark | Baseline (Typical OTA) | Value Addition from Prototype (Current Scope) | Value Addition from Full Production Version | Notes / Assumptions | | |
| |--------------------------------|-----------------------------------------------|---------------------------------------|-----------------------------------------------------|-----------------------------------------------------|--------------------------------------------------------------------------------------------------------| | |
| | Conversion Rate | ~0.2% (small OTA) – ~4% (large OTA)<br>~2% (average OTA) | ~2% | Relative uplift: +10–15% → 2.2–2.3% | Relative uplift: +25–40% → 2.5–2.8% | Based on McKinsey benchmarks: 10–15% uplift at early stage; 25–40% at scale. Baseline aligns with TravelInsight[h |