##Headlines ###Parse 2.0 Parse:
- This first bit was in the news the week prior for shutting down.
2.0:
- Short, sweet, and says exactly what the article is about. "The next things for Parse customers".
- Also works as a great contrast against other headlines (which are more likely to be wordy).
- A heading like
Parse 1.3
would not work. Not enough oomf to the change.