Install Phalcon and check that the extension is loaded in phpinfo()
Open C:\Windows\System32\drivers\etc\hosts and added:
127.0.0.1 my.store
Open C:\xampp\apache\conf\extra\httpd-vhosts.conf and uncommented:
NameVirtualHost *:80
Then at the end of the file append:
<VirtualHost *:80>
ServerName my.store
DocumentRoot "C:\xampp\htdocs\store\public"
DirectoryIndex index.php
<Directory "C:\xampp\htdocs\store\public">
Options All
AllowOverride All
Allow from all
RewriteEngine On
RewriteCond %{REQUEST_FILENAME} !-d
RewriteCond %{REQUEST_FILENAME} !-f
RewriteRule ^(.*)$ index.php?_url=/$1 [QSA,L]
</Directory>
</VirtualHost>
Restart Apache and open in your browser http://my.store