create cms/block in installscript

mysql4-upgrade-0.2.0-0.3.0.php

<?php
/**
 * Created by PhpStorm.
 * User: rhutterer
 * Date: 18.07.14
 * Time: 09:21
 */
$installer = $this;

//installer for footer cms-blocks
$storeView = Mage::getModel('core/store')->load('direct_de', 'code');

for($x = 1; $x <= 3; $x++) {
    Mage::getModel('cms/block')
        ->setIdentifier('footer_links_' . $x)
        ->setStores(array($storeView->getId()))
        ->setIsActive(true)
        ->setTitle('footer.links.' . $x)
        ->setContent('<p>footer.links.' . $x . '</p>')
        ->save();
}