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@rowe-morehouse
Created November 9, 2023 21:28
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Example Schema JSON to boost SEO (Authority) for Blog Posts - Person schema w/ knows about, education, credentials - to build SEO "EEAT" - Experience, Expertise, Authoritativeness, and Trustworthiness
<script type="application/ld+json">
{
"@context": "https://schema.org",
"@type": "Person",
"@id": "#rowe",
"name": "Rowe Morehouse",
"description": "▪️ Rowe Morehouse: Sales Exec · RevOps · Frontline Sales Manager · Coder · Marketer w/ Master's degree & certifications from Amazon AWS, Salesforce, Google, Meta.",
"image": {
"@type": "ImageObject",
"@id": "https://raw.githubusercontent.com/rowe-morehouse/resume/master/assets/images/rowe-morehouse-2023-400x400.jpg",
"url": "https://raw.githubusercontent.com/rowe-morehouse/resume/master/assets/images/rowe-morehouse-2023-400x400.jpg",
"height": "400",
"width": "400"
},
"url": "https://rowe-morehouse.github.io/resume/",
"sameAs": [
"https://linkedin.com/in/rowe-morehouse",
"https://twitter.com/salesrebuttals",
"https://sunshine.social/rowemore/bio"
],
"email": "***@tephra.tech",
"jobTitle": "Chief Revenue Officer",
"naics": "511210",
"isicV4": "7221",
"knowsAbout": [
"https://en.wikipedia.org/wiki/Personal_selling",
"https://en.wikipedia.org/wiki/Solution_selling",
"https://en.wikipedia.org/wiki/Software_development",
"https://en.wikipedia.org/wiki/Software_as_a_service"
],
"mainEntityOfPage": "https://rowe-morehouse.github.io/resume/",
"award": "Eagle Scout",
"alumniOf": {
"@type": "EducationalOrganization",
"name": [
"UC Santa Cruz, BA",
"University of Colorado, MA"
]
},
"hasCredential":
[{
"@type": "EducationalOccupationalCredential",
"name": "Salesforce Certfied Sales Cloud Consultant",
"description": "In a customer-facing AND hands-on coder role, Rowe Morehouse is certified in designing & integrating complex business software solutions that contribute to long-term success in Sales, Go to Market, & Revenue Operations. Rowe is is also a certified Salesforce Admin, which is a prerequisite for the Consultant certification.",
"url": "https://developer.salesforce.com/resources2/certification-site/files/SGCertifiedSalesCloudConsultant.pdf",
"license": "https://www.salesforce.com/trailblazer/rowe-morehouse",
"credentialCategory": "certification"
},
{
"@type": "EducationalOccupationalCredential",
"name": "AWS Certified Solutions Architect",
"description": "Rowe Morehouse is certified by Amazon AWS in hands-on cloud networking, storage, database, and systems architecture – which requires a strong understanding of software development lifecycle, web & app servers, and the API economy.",
"url": "https://awstrainingandcertification.s3.amazonaws.com/production/AWS_certified_solutions_architect_associate_blueprint.pdf",
"license": "https://awstrainingandcertification.s3.amazonaws.com/production/AWS_certified_solutions_architect_associate_blueprint.pdf",
"credentialCategory": "certification"
},
{
"@type": "EducationalOccupationalCredential",
"name": "Master's Degree",
"description": "Rowe Morehouse's Master's is a specialized business degree called Integrated Marketing Communications – which is about coordinating Sales, Marketing, PR, Design, & Customer Success to grow revenue by leveraging brand attributes, product benefits, & buyer preferences to deliver effective ads, sales collateral, and value messaging.",
"url": "https://www.colorado.edu/business",
"credentialCategory": "degree",
"educationalLevel": "Master's Degree",
"about": {
"@id": "#educationAbout",
"@type": "EducationalOccupationalProgram",
"educationalCredentialAwarded": "Integrated Marketing Communications",
"provider": {
"@id": "#educationAbout#provider",
"@type": "CollegeOrUniversity",
"name": "University of Colorado at Boulder"
}
}
}
]
}
</script>
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