We're looking for a self-directed growth hacker (marketer/developer hybrid) that can come up with new ideas to scale online lead generation and execute on them single-handedly.
- You are an active member of the technology community. You understand what makes geeks like us tick. You blog, you attend conferences, you thrive on consuming and creating high quality content.
- You are a terrific writer and a great storyteller. You can spot a typo or grammar mistake from a mile away; nothing gets past you before you hit publish.
- You are a finisher. You're not easily distracted--once you set your ideas in motion you're able to consistently hit your goals without much supervision.
- You are data-driven. Brand and buzz are important, but you always have an eye on customer lifetime value, churn, cost of customer acquisition, and other key metrics.
- You can communicate comfortably an MBA or a UNIX hacker. You always know who you're speaking to, what they care about, and how to address their unique pain.
- Creating remarkable content: blog posts, tutorials, infographics, eBooks, videos, screencasts, presentations, podcasts, open source projects, and more
- Creating AdWords, Facebook, and LinkedIn ads
- Creating and A/B testing landing pages to increase conversion
- Creating, testing, optimizing pages on our company website, blog, and microsites
- Improving SEO
- Improving the analytics feedback loop between sales and marketing
- Measuring results with HubSpot, KISSmetrics & Google Analytics
- Identifying and interacting with online sys admin and IT security communities
- Speaking at industry events and conferences (this is a plus)
Email rsobers at varonis dot com with the subject line "Growth Hacker"