siliconvallaeys

/******************************************
* RSA Report
* @version: 3.0
* @authors: Naman Jindal (Optmyzr), Frederick Vallaeys (Optmyzr)
* -------------------------------
* Install this script in your Google Ads account (not an MCC account)
* to generate a Google Sheet with a list of all your responsive search ads
* and their headlines and descriptions.
* For RSAs that are not using the maximum number of allowed variations,
* this script will suggest new variations for headlines and descriptions 

siliconvallaeys

/******************************************
* RSA Report
* @version: 1.0
* @author: Naman Jindal (Optmyzr)
* -------------------------------
* This script can be used to find responsive search ads
* that don't have the desired minimum number of headlines 
* and descriptions.
* 
* Optmyzr subscribers can use the Ad Text Optimization (RSA) tool

siliconvallaeys

/*************************************************
* Placement Exclusion
* @version: 1.0
* @author: Naman Jindal (Optmyzr)
* -------------------------------
* Visit Optmyzr.com for PPC management tools and scripts
* including Rule-based automations, Reports, Audits, Team workflows,
* and optimization suggestions.
* -------------------------------
* Note Google limits placement (content) exclusions that may

siliconvallaeys

/*************************************************
* RSA Suggestions
* @version: 1.2
* @author: Naman Jindal (Optmyzr)
*
* INSTRUCTIONS
* ------------
* Create a copy of the Google spreadsheet at https://docs.google.com/spreadsheets/d/1rLYAFkZDtoyB6bQPJ2eniF-Od-3YSoUXxTb4ZfglQ50/copy
* and enter the URL of your copy 
* on the line immediately below that starts with

siliconvallaeys

function main() {
  
  var units = "metric"; // imperial or metric
  var lat = "37.384998";
  var lon = "-122.106689";
  var openWeatherAPIKey = "7d5883a423a025b9bf565291147115b4";  // get your own key for the One Call API from https://openweathermap.org/api
  
  var campaignName = 'Search: Executive Summary Report'; // put your campaign name here
  var bidAdjustment = 1.5; // this is the scaling factor of the current tROAS
  

siliconvallaeys

/*************************************************
* Analysis of the impact of Phrase Match and Broad Match Modified merging in Google Ads in 2021
* @author Naman Jindal <nj.itprof@gmail.com>
* For Optmyzr.com - Award Winning PPC Management Suite - Try it free for 2 weeks at www.optmyzr.com
* @version 1.0
***************************************************/

// Make your own copy of this spreadsheet
// then add the URL to the line below: https://swiy.io/phrase-bmm-template-spreadsheet
var URL = 'ENTER YOUR GOOGLE SPREADSHEET URL HERE'; 

siliconvallaeys

/*************************************************
* Analysis of the impact of Phrase Match and Broad Match Modified merging in Google Ads in 2021
* @author Naman Jindal <nj.itprof@gmail.com>
* For Optmyzr.com - Award Winning PPC Management Suite - Try it free for 2 weeks at www.optmyzr.com
* @version 1.0
***************************************************/

// Make your own copy of this spreadsheet
// then add the URL to the line below: https://swiy.io/phrase-bmm-template-spreadsheet
var URL = 'ENTER YOUR GOOGLE SPREADSHEET URL HERE'; 

siliconvallaeys

/***************************************************
* Undefined Search Terms Report
* @version 1.1
* @author: Naman Jindal (Optmyzr)
****************************************************/

var LAST_N_DAYS = 30; // Number of previous days to include in report
var EMAILS = ['example@example.com']; // Array of Emails to be notified and given access to the results in a Google Sheet
var PRIMARY_METRIC = 'Cost'; // E.g. Impressions, Cost, Clicks

siliconvallaeys

/******************************************
* Geo Anomalies Report
* @version: 1.0
* @author: Naman Jindal and https://www.optmyzr.com
********************************************/

// ------------- USER DEFINED SETTINGS ---------------
var LAST_N_WEEKS = 8; // The number of weeks used to calculate the typical performance for the specific day of the week
var EMAILS = ['example@example.com']; // Array of emails (comma separated list)

siliconvallaeys

/******************************************
* Ad Performance With Covid Timeline
* @version: 1.0
* @author: Naman Jindal (Optmyzr)
* Event data courtsey epidemicforecasting.org used under the MIT license
********************************************/


// Select One Metric to plot on Chart from below
// 'Impressions','Clicks','Conversions','Cost','ConversionValue','Ctr','ConversionRate','AverageCpc'