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Core Director's Meeting: Teaching Materials & Social Media
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core-dir-mtg-teaching-socmed.md

Core Director Meeting: Teaching Materials & Social Media

June 19, 2014

Teaching materials

Workshops

Related: Collaborative lesson material development:

Teaching fallacy: "teaching brings more business into the core"

  • NO.
  • Teaching brings more tech support kind of questions (non-billable)
  • If I teach well, I put myself out of a job (with present business model).
  • Teach people how to do the "easy" stuff, eliminates our easily billable bread-and-butter, and we have to work on harder things.
    • From professional development & strategic standpoint: awesome.
    • From cost recovery standpoint: extremely disruptive.

Other

Youtube channel: https://www.youtube.com/user/UVABioInfo

Blog tutorials:

Slides: http://stephenturner.us/slides

Bioinformatics workshops & training: http://stephenturner.us/edu

Social media

There's a LOT more I could talk about here...

Blog: http://GettingGeneticsDone.com/

  • 5+ years, ~400 posts
  • 1.2 million pageviews from 202 countries, all 50 states
  • ~3,000 email + RSS subscribers

Twitter: https://twitter.com/genetics_blog

  • 5+ years, ~7,000 updates
  • ~7,000 followers
  • Only genetics/bioinformatics-related Tweets

Facebook: https://www.facebook.com/UVABioinformaticsCore

  • ~2 years
  • 52 Likes, zero engagement
  • For most people, Facebook is for purely personal uses.

To get a larger, more engaged audience, be an informer, not a meformer.

Rutgers University research (PDF):

  • 20% informers; 80% meformers
  • Meformers: Users who post social media updates mostly relating to themselves
  • Informers: Users who post updates that are mostly information-sharing
  • Informers more than 2x followers of meformers. = Information sharing better than sharing information about yourself.
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