bad.html

<!-- application -->
<div class="user">
  <span class="name">{{App.user.name}}</span>
</div>

good.html

<!-- application -->
<user user="App.user"/>

<!-- user view -->
<div class="user">
  <span class="name">{{user.name}}</span>
</div>

javascript.js

var App = {};
App.user = {name: 'Foo'};
App.user = {name: 'Bar'};