narrative

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http://as.wiley.com/WileyCDA/WileyTitle/productCd-140519457X.html

'Narrative' is one of those formidable words that
is finding its way into the mainstream. Contemporary
journalists have come to love it, even though
their predecessors from past generations would
have scorned it for being overly pretentious. But
now it seems to be coin of the realm-all the way
from The New York Times to the Fox News Network.
One place where this is particularly evident is
the news coverage of the 2008 United States presidential
election. During this election, we were
constantly being told about the candidates' " narratives,"
or their need to "change their narrative."
The usage also appears in discussions of celebrities,
which should come as no surprise, since the
news media often treat political candidates as little
more than celebrities. Moreover, along with
'narrative,' other artifacts of narratological jargon,
such as 'closure,' are also finding their way
into everyday usage. For, journalistic argot, especially
as transmitted by the electronic media,
has an undeniable trickle-down effect on the rest
of us.
Journalists today, in contrast to those of earlier
times, are increasingly college educated. They may
even often have graduate degrees. So it is perhaps
predictable that they would pick up on the vocabulary
of their professors and then disseminate it
far and wide. 'Postmodernism' and 'deconstruction'
are further examples of this phenomenon.
Thus, it makes perfect sense that working journalists
today are bruiting about notions like "narrative,"
since narrative has been a topic of great
academic interest, at least since the 1970s, notably
in departments of literature, but also psychology,
sociology, and even music. And from thence narrative
has become an artifact of ordinary parlance
by way of the chattering classes.
Nevertheless, although a preoccupation of
other academic disciplines, narrative has not been
a topic of comparable scrutiny in departments
of philosophy.