WWDC2014_iTunesConnect.md

New iTunes Connect

Analytics

Metrics

• app store views
• installs
• sessions
• active devices
• retention
• stickiness

Sources

• Campaigns
• Add provider id & campaign id to app store urls to track sources

Retention

...

No custom events?

Beta distribution

• up to 1000 testers (not devices)
  • each tester can have multiple devices
• no more provisioning profiles / UDIDs
  • email invitation
• TestFlight app
  • Basically replaces DryDock
  • Send Feedback
  • View metadata
  • Notifications for new versions from TestFlight
    • autoupdates?
• Internal Testers + Beta Testers
  • Internal = up to 25 itunes connect users
    • available on upload
  • Beta = invited by email
    • requires beta app review
• Sandbox Accounts
  • sandbox automatically created for testers (for IAPs)
• Upload builds from Xcode
  • iTunes Connect -> Prerelease tab
  • Add metadata ("What to test") to build
  • Turn on testing
  • Submit to beta testers
• Tester details
  • Status (invited, testing, etc.), Name, etc.

App Review Tips

• 94% of updates are reviewed within 5 days
• App name vs. keywords
• IDFA requires ads
• Description and screenshots must match app
• IAPs must be accessible at submission
• Have rights for content and keywords

App Submission Tips

• Answer IDFA questions correctly

• No missing icons

• Check out the new iTunes Connect iOS app!