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Jetpack Developer Engagement Plan

About the Jetpack Project

Project Summary

The Jetpack project's aim is to make it easy to develop Firefox add-ons using JavaScript, HTML and CSS. It has two products:

  • the Add-on Builder, which is an online IDE for add-on development
  • the Add-on SDK, which is a downloadable SDK for developing add-ons locally


2012 Roadmap Themes

  • deep integrators: in 2011 the SDK targeted developers new to add-on development who might be put off by the complexity of XUL development. In 2012, Jetpack will target "deep integrators": people wishing to implement more complex, powerful add-ons
  • mobile: in 2012 the SDK aims to be the primary development environment for Firefox Mobile


Developer Engagement

  • Evangelist: Jeff Griffiths
  • Technical Writer: Will Bamberg

Jetpack Project Leads

  • Product Manager: Dave Mason
  • Technical Lead: Irakli Gozalishvili

Target Audience

  • Casual developers
  • Web developers
  • Experienced and professional add-on developers
  • Firefox developers prototyping new features as add-ons
  • Globally distributed, strong established European presence


Developer Outreach

  • Conferences/unconferences: Jetpack talks will happen at the following (un)conferences:
  • Hack Days: plan to have N hack days in 2012 including EU, NA, LA and Asia

Project Communications

  • Regular blog posts on Add-ons blog to communicate project status updates and highlight major features
  • Write release notes for SDK releases
  • Publishing online versions of the docs for each SDK release


  • writing and maintaining documentation for the SDK tools and APIs including:
    • tutorials
    • concept guides
    • reference
  • extending and maintaining the SDK's documentation system
  • support for online and offline versions of the SDK docs
  • migrate documentation to MDN
  • add support for localization of the SDK docs

Code examples

  • create/curate/maintain sample code for major SDK APIs

Developer Support

Monitoring forums, answering questions, and feeding back bug reports/enhancement requests:

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