Skip to content

Instantly share code, notes, and snippets.

@graydon

graydon/messaging.txt

Forked from mrb/messaging.txt
Created October 12, 2018 03:19
Show Gist options
  • Star 1 You must be signed in to star a gist
  • Fork 0 You must be signed in to fork a gist
  • Save graydon/26b3eaf799a7175c8da89a607b2c2fe5 to your computer and use it in GitHub Desktop.
Save graydon/26b3eaf799a7175c8da89a607b2c2fe5 to your computer and use it in GitHub Desktop.
Download ZIP
Raw
messaging.txt
Supporting examples 90 words (9 examples @ 10 words each)
Elevator pitch 50 words
Positioning statement 35 words
Headline benefits 24 words (3 benefits @ 8 words each)
Mission statement 20 words
Brand pillars 15 words (3 pillars @ 5 words each)
Target audience 15 words
Brand promise 10 words
Sign up for free to join this conversation on GitHub. Already have an account? Sign in to comment