An updated Tweet button counter.

counter.rb

#
# Before running:
#   $ gem install twitter -v 4.8.1
#
# Register a Twitter application to get auth credentials:
#   https://dev.twitter.com/apps
#
# To run:
#   $ ruby counter.rb upworthy.com
#
# Context:
#   http://luigimontanez.com/2012/actually-social-media-buttons-work-really-well
#
require 'rubygems'
require 'twitter'

search_term = ARGV[0]
total_tweets = 0
from_button = 0
max_id = nil
pages = 5
options = {:count => 100, :result_type => 'recent'}

Twitter.configure do |config|
  config.consumer_key        = "YOUR_CONSUMER_KEY"
  config.consumer_secret     = "YOUR_CONSUMER_SECRET"
  config.oauth_token         = "YOUR_ACCESS_TOKEN"
  config.oauth_token_secret  = "YOUR_ACCESS_TOKEN_SECRET"
end

(1..pages).each do |page|

  # Explanation of pagination method:
  # https://dev.twitter.com/docs/working-with-timelines
  options[:max_id] = max_id unless max_id.nil?

  # Docs: http://rdoc.info/gems/twitter/Twitter/API/Search#search-instance_method
  Twitter.search(search_term, options).results.each do |tweet|
    total_tweets += 1
    from_button += 1 if tweet.source =~ /Tweet Button/
    max_id = tweet.id
  end

end

percentage = (from_button.to_f / total_tweets.to_f) * 100

puts "Search term: #{search_term}"
puts "Total tweets analyzed: #{total_tweets}"
puts "Tweets from button: #{from_button} (#{sprintf('%.1f', percentage)}%)"