- Coauthor of Nicely Said: Writing for the Web with Style and Purpose with Kate Kiefer Lee.
- Editor of How to Make Sense of Any Mess by Abby Covert.
- Copyeditor of On Web Typography by Jason Santa Maria and You’re My Favorite Client by Mike Monteiro.
- Published in Web Standards Sherpa, Contents Magazine, Offscreen Magazine, and The Pastry Box Project, among others.
Editorial Strategist, 2013–Present
- Helps nonprofits and growing teams develop purposeful communications and publishing workflows.
- Teaches workshops on interface writing, content strategy, and user experience design.
- Works with clients like Macmillan, Safari Books Online, Wishbone.org, and The Factory.
- Coaches writers, researchers, designers, and developers on a limited basis.
Content Strategist, 2012–2013
- Led content efforts for Facebook Timeline and Facebook Platform.
- Wrote marketing copy, product tours, privacy messages, legal terms, and instructional content for conversion testing.
- Established content standards, SDK documentation patterns, and organizing principles for the Facebook Developer Center.
- Hosted internal workshops about writing, voice and tone, and user experience design.
Content Strategist, 2011–2012
- Led content strategy and branding efforts for the Visa Developer Center and Visa’s digital wallet products.
- Wrote interface copy for mobile apps including Authorize.Net for iPhone.
- Established developer-friendly content processes in an agile, flat organization.
Content Strategist, 2010
- Developed content strategies, publishing workflows, web copy, and nomenclature for clients.
- Conducted interviews and collaborated with the research team on proposals and design briefs.
- Wrote blog posts, case studies, and marketing materials for the studio.
Communications Lead, 2005–2010
- Built and oversaw a team of writers for the Apple Online Store.
- Developed launch communications for the first iPhone and iPad.
- Wrote interface copy, global training materials, process flows, announcements, and a style guide.
- Launched international online stores for Brazil and French Canada.
The University of Texas at Austin, Bachelor of Arts in English, 2004