My freelancing adventures are continuing. I've been focusing on WooCommerce related work. WooCommerce is the main WordPress plugin for doing eCommerce stuff. Things are going well. It turns out people selling stuff online have money and need developers. Who knew?
One think that's helped increase revenue a lot is spending a lot more time doing sales. Previously I was spending around 10% of my time on it. I mentioned this in passing to a friend who works in finance and he was scandalized. He pointed out that financial consultants will generally spend half their time doing sales related work. Because in finance there's basically only one variable that matters: the AUM (assets under management). As a consultant, you're going to get some cut of that, and it varies by a huge amount between companies, so it makes sense to spend a lot of time finding and pitching the clients with the biggest AUM. It's the same with technical freelancing. It does suck to spend a lot of time on sales rather than "real work" (meaning t